Blogs about: Account Planner
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Taking a dip in the reflection pool
Miami Ad School Boot Camp for Account Planners – Check. In a few short days I will be leaving South Beach… or “the island” as we’ve come to call it. I will not leave feel… more →
.... planner in progress ...
The importance of Email
wrote 1 month ago: … more →
Social media planning
wrote 1 month ago: … more →
Waiting For Deb Idea Book
— 6 comments
wrote 5 months ago: Part A: At the beginning of winter term this past year, Max and I really bonded over sitting outside … more →
NYC observations, quotations + what it all really means
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wrote 6 months ago: Deb asked us to put together some sort of takeaway collection for next year’s group of UO ad. … more →
Programmers do it with more RAM
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wrote 8 months ago: There is a saying in these circles that creativity without strategy is art, and creativity with stra … more →
Someday My Strategist Will Come
wrote 9 months ago: Oh, I’m just a poor captive branding firm languishing in Swamp Castle, waiting for a brave, st … more →
Taking a dip in the reflection pool
wrote 9 months ago: Miami Ad School Boot Camp for Account Planners – Check. In a few short days I will be leaving … more →
A tale of community service ads
— 2 comments
wrote 10 months ago: It’s a simple enough insight that’s applicable to most community service ads: because of … more →
The Emotional Appeal
wrote 11 months ago: I thought this Careerbuilder Tips ad by Wieden & Kennedy appealed to a lot of people. There are … more →
The Cart Before the Horse
wrote 11 months ago: One thing I have come to realize is that understanding the nature of sales people will go along way. … more →
"Oh My God I love this belt, I'm OBSESSED with it!!"
wrote 11 months ago: We all have regrets. It’s human to regret something we’ve either done or didn’t do … more →
Last Day @ Work
wrote 1 year ago: Well, it’s about that time… I arrive in Miami January 2nd, check back then for more pos … more →
Myself in a Brief
wrote 1 year ago: I recently had an assignment on writing a creative brief on myself. I thought I was going to dread i … more →
Why do some ads get more attention than others?
wrote 1 year ago: Back in July of this year, the annual AAAA Account Planners’ conference in Miami occurred. In … more →
Purpose of this blog
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wrote 1 year ago: I’ve been writing on this blog since August of this year, and the raison d’etre for this … more →
Looking for a Strategist
wrote 1 year ago: We find ourselves in need of a senior strategist, someone with a background in account planning or a … more →
Alternative job titles for a Planner (Account, Strategic or otherwise)
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wrote 2 years ago: Seeker of Insight Chief Post-Rationaliser Head of Desk Research King/Queen of google Master of Disgu … more →
