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Data in the News for the week of September 1, 2014

In the news this week: Big Data used to tackle social problems * PlaceIQ adds a BlueKai exec to its Board of Directors * Twitter plans for Gnip future * and Hilary Mason offers a newsletter on Big Data uses. 70 more words

Facebook Target's Ads Based on Cell Phone Strength

Here’s an article from Ad age that discusses Facebook’s ability to market ads based on cell phone strength. Read the article here. Facebook’s Cell Phone Strength Marketing

Advertising

Ad Age's 2014 Hispanic Fact Pack

There are more than 55 million Hispanics in the United States, representing about 17 percent of the total U.S. population. As such, Hispanics represent an important — and growing — market segment for marketers. 27 more words

Opportunity

NYT Ad Dopeslaps NYT

From our Late to the Pot Party desk

This full-page ad opposing marijuana legalization appeared in Saturday’s New York Times:

Unusually, it also criticized the Times coverage of the issue. 107 more words

Old Spice Ads Keep Getting Funnier

For years advertising agencies have been wanting to achieve the comedic success that Old Spice has earned. Their commercials over the past few years have been great. 76 more words