Blogs about: Ad Business
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An email from the Dominican Republic
Here’s an email I’d like to pass along, from Erica Monteith, sister of my office mate Ian. We spend a lot of time worrying about business issues that seem overwhelming. Once in a while rea… more →
Barrett's Book
An email from the Dominican Republic
Barrett Rossie wrote 3 weeks ago: Here’s an email I’d like to pass along, from Erica Monteith, sister of my office mate Ia … more →
Stan Richards is a smart man
Barrett Rossie wrote 2 months ago: Richards, founder of The Richards Group, says his agency is a better, happier place for long ago ado … more →
Just for fun, which of these commercials do you like better?
Barrett Rossie wrote 3 months ago: Two Western-flavored TV commercials for two western-flavored hamburgers. One from Burger King, the o … more →
"5 reasons you no longer need an ad agency"
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Barrett Rossie wrote 3 months ago: This post by Sean X Cummings covers a favorite topic: the evolution of the ad agency business. There … more →
The Martin Agency loses UPS; picks up Expedia, Sun Life Financial
Barrett Rossie wrote 3 months ago: Just a reminder of what a tough industry this is: Last week, The Martin Agency withdrew from its bid … more →
Wieden+Kennedy wins Delta Airlines account
Barrett Rossie wrote 3 months ago: Delta Airlines is the world’s biggest airline. Did you know that? I didn’t. Well, maybe … more →
Making Bold Lemonade
kattalina wrote 3 months ago: As someone who has worked in this industry and seen its highs and its lows (very low now)…this … more →
Marketing promos that went horribly wrong
Barrett Rossie wrote 3 months ago: Were they bad ideas, bad execution, or both? You decide. To follow this blog on Twitter, go to: @bar … more →
More marketing inspiration
Barrett Rossie wrote 4 months ago: In a purely entertainment, this Pringles banner is wonderful. But it raises a few questions about th … more →
Lies that hurt our profession, part 3
Barrett Rossie wrote 5 months ago: With all the consumer information available today, it’s amazing that companies continue to be … more →
Addy Awards: Did you get yours?
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Barrett Rossie wrote 7 months ago: The American Advertising Federation Awards for the Northwest were just announced. 48 gold and 216 si … more →
Focus, focus, focus
Barrett Rossie wrote 9 months ago: One of the great things about my work meeting lots of great marketing directors and generally accomp … more →
Speaking of relationships...
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Barrett Rossie wrote 1 year ago: We’ve spoken with a lot of marketing directors lately. When we ask what’s important to their success … more →
"Unbutton your beast"
Barrett Rossie wrote 1 year ago: Levi’s new campaign leaves me almost speechless. Once upon a time, the San Francisco-based jea … more →
Lies that hurt our profession, part 2
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Barrett Rossie wrote 1 year ago: A friendly radio voice says he can sell your home 26 days faster than the national average, usually … more →
Worst of advertising, part 1
Barrett Rossie wrote 1 year ago: It’s bad when an agency creative team judges its success on the quality of their restaurant re … more →
TV versus the web
Barrett Rossie wrote 1 year ago: Here’s a thought-provoking column by Sean X Cummings on some of the differences between advert … more →
Lies that hurt our profession
Barrett Rossie wrote 1 year ago: Here are two of the most lying, cheating, fabricating, duplicitous and overall irritating radio spot … more →
New direction for martinagency.com
Barrett Rossie wrote 1 year ago: The Martin Agency has redesigned its website to look like… a blog. A source at Martin says the … more →
