OK, so now you understand a little about filtering (see previous blog). But how does that translate into Unlucky Reasons for Mainstream Media Freakout #2 and #3? Just a reminder – here they are:… more →
Media Messagewrote 4 months ago: When doing the monthly budget, the hardest cuts we make are the percentage we can use on entertainme … more →
wrote 4 months ago: Where do ad dollars go WITHOUT measurement or data analysis? Where do ad dollars go? Eric Melchor ww … more →
wrote 11 months ago: Ah, Super Bowl Sunday. A time to get together with your good friends, eat some good food, wash it al … more →
wrote 1 year ago: San Francisco (CA) – Google’s CEO says the company still hasn’t figured out how to make money from Y … more →
wrote 1 year ago: Microsoft is trying to buy your searches. The new program, dubbed Microsoft Live Search Cashback, so … more →
wrote 1 year ago: So…..why, why, why are traditional regional media (like in Metro Detroit) freaking out? Let me … more →