Blogs about: Ad Spend
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New report, new story, same old crap
one dimensional chart showing media influence on consumers A Marketing article from last week covered the new Deloitte report on media influencer on consumers. Unsurprisingly TV is listed as the most … more →
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British Marketers Favour Virtual Billboard
edinburghnapiernews wrote 1 month ago: by Grainne Byrne Online advertising has eclipsed TV in the UK for the first time, a report by the In … more →
Apparel firms to boost marketing spend during World Cup
johnsunkim wrote 2 months ago: via Google Images A recent article on the Economic Times portal of the India Times, noted that the m … more →
Online Ad Spending Obviously Still Lousy [Digital Daily]
gingerzumaeta wrote 3 months ago: Online Ad Spending Obviously Still Lousy [Digital Daily] from All Things Digital by John Paczkowski … more →
UAE ad spend continues to fall in second quarter
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nickcampaignme wrote 4 months ago: Ad spend in the UAE during the second quarter of the year fell 39 per cent on the same period last y … more →
Bright Spot in Ad Spend Numbers
angelgibson wrote 5 months ago: Nielsen released first quarter numbers and they are just as horrid as you’d expect. Overall U. … more →
New report, new story, same old crap
Benn wrote 6 months ago: one dimensional chart showing media influence on consumers A Marketing article from last week covere … more →
Sales Efficiency Rating (SER)
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rhumphrey wrote 6 months ago: SER – Sales Efficiency Rating. Question: Is it better to have A) a few sales reps closing a h … more →
Ad Spending During Recession Improves Viability
marketingmakestheman wrote 7 months ago: AdAge reported on findings that companies spending money on advertising and other marketing ventures … more →
Search adspend to fall in US
ithinkink wrote 7 months ago: April 13, 2009 LONDON: Advertising spend on online search in the US will fall by 1.7% this year acco … more →
Borrell Associates Releases New Internet Usage Report for Small and Medium Businesses
pennysaverwired wrote 8 months ago: c 2009 BORRELL ASSOCIATES INC. ALL RIGHTS RESERVED 4 MAIN STREET GOES INTERACTIVE EXECUTIVE SUMMARY … more →
Online Ad Spend Still Projected to Grow in the UK
dylanfuller wrote 11 months ago: The predicted growth on online ad spend – reported by NMA and the Telegraph- in the UK is a gl … more →
Sports Marketing
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Sanjay Goyal wrote 11 months ago: At a time when US car makers are aggressively lobbying for car industry bailout package comes the ne … more →
Online Ads are Alive and Well
Christopher Dessi wrote 1 year ago: Despite our current financial crisis, US Internet ad revenue rose in the 3rd quarter of 2009 accordi … more →
Advertising Budgets - Sizing Up the Current Casualties of the Credit Crunch
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Alvin Leung wrote 1 year ago: As my full time interviewing progresses to positions in B2C online space, I thought it would be good … more →
the future of brand-marketing: viral marketing
ruleno.1 wrote 1 year ago: the future of brand-marketing: viral marketing Why does what we say matter? Who are we talking to? … more →
Print advertising loses to the Internet
inpageads wrote 1 year ago: American newspapers fell a record 14% in the first quarter 2008, the biggest loss on record, as the … more →
European online ad spend grows 40%
Laura wrote 1 year ago: The latest research compiled by IAB Europe and analyzed by Pricewaterhouse Coopers has shown that Eu … more →
Eating our own dogfood
Marc Bresseel wrote 2011 years ago: I just arrived for a week of meetings in Seattle and the first thing I read is that by 2010, Microso … more →
