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Measure What Matters Most: A Marketer's Guide – Think with Google

To make sense of today’s complex customer journey, better measurement is critical. In this guide, we’ll look at the four tenets of measurement-focused marketing: choosing the right metrics, focusing on your best customers, valuing the customer’s whole journey to purchase and proving impact. 171 more words

Front Office And Customer Service Operations, Knowledge Management, Performance Management

Adobe picnics with Children of Samriddhi

Samriddhi – A non-profit charitable trust run entirely by volunteers, focuses on humanitarian service programs of education, medical care, rehabilitation, music and service to the underprivileged and less fortunate ones often forgotten by the rest of the world. 327 more words


Dreamweaver/website info

Last week we covered Dreamweaver 6. I wanted to give you these videos, which essentially goes through everything I went through with you and more. 95 more words


5 e-commerce predictions for Black Friday weekend

‘Tis almost the season, what with Black Friday—or really, Black Thursday —just about two and a half weeks away now, more and more stores decked out in Christmas decorations and Jack Frost is nipping at a bigger and bigger swathe of the country. 360 more words


Adobe Season Of Giving : Cultural Evening with Music Basti #adobelife

“Saare ke saare…”
“ga ma ko lekar gaate chale…”
“papa nahin hai, dhani si didi…”
“didi ke sath hain saare…”

Do you remember singing these simple songs from childhood? 423 more words


Nielsen, Adobe Team on Digital-Content Ratings

Nielsen and Adobe Systems have paired up for what they claim will be the first comprehensive, cross-­platform system for comparably measuring consumption of digital-media content — including TV programming distributed online — across the web, apps and connected-television devices. 444 more words



Fondatorii companiei de software Adobe Systems si-au numit compania dupa paraul care trecea prin spatele caselor lor, Adobe Creek din Los Altos, California.