Tags » Advertising 2

If you can't laugh at yourself...

I love it when companies screw up, and can then laugh at themselves for their screw up. Chevrolet is doing just that. In case you missed it, last night the San Fransisco Giants won the World Series (baseball championship for those who don’t know sports). 89 more words



Over the past couple weeks at university, we have been doing a lot of brainstorming activities to get us thinking spontaneously. Below is what I have done for my specific fact that I chose for my assignment. 116 more words


Ad of the Day: October 30 (London)

Your daily dose of advertising awesomeness from around the world!

Today’s pick:

  • Agency: White Label
  • Location: London
  • Client: Laphroaig (Scotch whisky)
  • Name: Opinions welcome/Halloween
  • Category: Film…
  • 175 more words
Ad Of The Day

Gardons Nos Plages Propres

Nice idea! Get free Wifi for trash at the beach.


Are drones the new fireworks?

As drones are getting more popular and its techniques more advanced, the possibilities to use them in art installations, light shows and advertising seem to get more popular by the day. 75 more words

Digital Culture

Campaign Measurement For Multi-Screen Advertising

Audience Measurement and defining your campaign objective can be challenging as the measurement of your online campaigns can be a bit confusing. The Video Marketing firms have promoted iGRP as the commonly used metric which builds in frequency. 411 more words

Social Media