Tags » Advertising Agencies

Case Study: Ad Agencies and Spec Spots

I love it when my readers write in with questions and blog ideas! Keep. Them. Coming. Today’s post centers around the world of marketing and ad agencies. 889 more words

Intellectual Property

Agent and Seller. Can an Ad Agency Serve Both Roles?

The answer to this question may seem fairly obvious and can be answered most succinctly with another question;

“How can an ad agency fulfill its fiduciary duty to an advertiser when they are not primarily focused on the advertiser’s best interests?” 640 more words

Advertising Agencies

Commercial Product Photography in NJ | OSP Photography

  Professional commercial photography needs, at most times a well thought out plan. Advertising agencies have well-trained art directors and designers that make up a creative team. 238 more words

Advertising Photography | Our Studio Productions

How the Creative Got Into Creative Copywriter

In most of my online micro-bios I describe myself as a ‘nearly-author’ among other things. The nearly tag is simply because I haven’t yet attempted to get anything published. 321 more words

Writing

The Secrets of Agency New Business.

I have conducted agency reviews for clients like Jenny Craig and Toyo Tires. I was the fly on the wall.

I have won lots of New Business for agencies and supported myself for over a decade by creating my own salary. 591 more words

Hank Blank

Is morals and principals a necessity in advertisements?

Today’s generation believe in what they perceive and don’t just vaguely accept what is been tried to be sold to them. This awareness among them is a result of globalisation and the status which media has acquired. 264 more words

Ad Agency

Do Advertisers Value Their Agencies?

This question came to mind when reading the results of a recent survey conducted by the Institute of Advertising Practitioners in Ireland (IAPI) dealing with the state of the advertising industry.  718 more words

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