Blogs about: Advertising At Large
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When Is Advertising & Public Relations Not Advertising & Public Relations?
When it’s brand engagement. And that is what my new agency does and does really well. I’ve just landed, what may very well be the best gig in my career. I am now the VP General Manager of … more →
Moricca On Marcom
When Is Advertising & Public Relations Not Advertising & Public Relations?
fjmoricca wrote 1 month ago: When it’s brand engagement. And that is what my new agency does and does really well. I’ … more →
Eye Contact
fjmoricca wrote 6 months ago: MadI opened the June 2009 issue of Fast Company (yes I like the feel of a magazine in my hands, on a … more →
Digital Killed The Analog Star?
fjmoricca wrote 1 year ago: The first video on MTV was the Buggles’ “Video Killed The Radio Star.” This song … more →
Tweet About My Brand, Please
fjmoricca wrote 1 year ago: Does the Twitter phenomenon have any application for brands? Well that depends on the brand in my es … more →
