According to research, businesses that advertise in a recession usually come out of it ahead of their competitors who cut advertising. It is important to stay visible and not rely solely on your curre… more →
Eskimo Advertising's BlogEskimoAdvertising wrote 9 months ago: According to research, businesses that advertise in a recession usually come out of it ahead of thei … more →
Scott Dunn wrote 1 year ago: As most of you know who read my blog, I am not a huge fan of viral marketing. It is not that I do n … more →
Scott Dunn wrote 1 year ago: We’ve given you the first five Guides: Don’t innovate, don’t try to relate to your staff, don’t try … more →
Scott Dunn wrote 1 year ago: The only true mission of any organization is survival. Companies where “excellence” is embedded in … more →
Scott Dunn wrote 1 year ago: “Say whatever you want, anywhere,” said the professor, “But I don’t have to listen.” Freedom of spee … more →
Scott Dunn wrote 1 year ago: A common mistake by advertisers to assume that a new user of a product goes through these stages: ( … more →
Scott Dunn wrote 1 year ago: In pretty much every conversation I have with clients, I always talk about social media and why they … more →
Scott Dunn wrote 1 year ago: If you missed my comments to both Starbucks and Dunkin Donuts a few weeks ago, simply scroll down th … more →
Scott Dunn wrote 1 year ago: I came across an article the other day in the New York Times (it was sent to me by a fellow Town Pla … more →
Scott Dunn wrote 1 year ago: I came across a couple of interesting articles yesterday. The first is that Dunkin’ Donuts ha … more →