Blogs about: Advertising Strategy
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This one says to believe the hype... don't believe the hype is the sequel
Paid Search Traffic Share Down 26% I almost do not know where to begin to debunk this story… for technically the story is accurate in the statement “The share of search traffic coming from… more →
SXC Marketing
Advertising creatively
thebusinesslad wrote 2 weeks ago: Being creative with advertising is more of an art than a science. There is something to be said for … more →
Of flawed propositions
longtale wrote 3 months ago: Among the easiest ways to defeat an argument is to question the information on which it is based; an … more →
Advertorials: the genuine article
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Wordnut wrote 3 months ago: An advertorial is a hybrid of advertising and informative editorial content. At worst, it is created … more →
This one says to believe the hype... don't believe the hype is the sequel
seanxc wrote 4 months ago: Paid Search Traffic Share Down 26% I almost do not know where to begin to debunk this story… f … more →
Garbage In, Garbage Out — How to get effective advertising from your agency.
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johnfurgurson wrote 4 months ago: by John Furgurson Took a load to the local dump the other day. As I hucked yard debris and unwanted … more →
Read This Article Before Time Runs Out!! (And Other Dumb Marketing Tactics That Work)
David Kvasnicka wrote 4 months ago: I really hate a lot of the advertising out there. If you’re reading this, there’s some c … more →
Bigger is not always better...
seanxc wrote 5 months ago: This is a “Knowledge through SPAM” POST I received the following email… Subject: F … more →
Portae sigue en los medios con "Deshazte de tu casa" / Portae is still news thanks to "Deshazte de tu casa"
missno wrote 5 months ago: SPANISH: Portae sigue dando caña en los medios. La campaña “Deshazte de tu casa” no es s … more →
R u serious?
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Wordnut wrote 5 months ago: I have been working on an interesting project for International Paper. It’s a promotion for Ac … more →
Take Advantage of Some Downtime
sjonescc wrote 5 months ago: A lot of companies are in a difficult financial position this year and when choosing where to make m … more →
Top 10 Advertising Tips For Small Business
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Mike Clough wrote 6 months ago: If you are marketing and advertising the same way you learned how to do it in college or even the sa … more →
When a seasoned freelancer is your best choice
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Wordnut wrote 6 months ago: No matter what time of day it was, a certain wiseacre client would call me and invariably ask … more →
"The Pitch" becomes self-indulgent
Paul Harrison wrote 6 months ago: Reports that an advertisement devised for The Pitch segment of The Gruen Transfer on ABC1, where two … more →
Advertising Civics...
seanxc wrote 6 months ago: It is a sad societal reflection that most of my readership will turn to thoughts of Toyota, but that … more →
A way to save newspapers?
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Wordnut wrote 6 months ago: My own newspaper, the Commercial Appeal, keeps announcing cuts. First they cut staff. Now they are … more →
Mother nature hates outdoor
seanxc wrote 7 months ago: It’s raining in San Francisco today. It rains a lot here over the winter months, the city boun … more →
A compelling call to action
Wordnut wrote 7 months ago: Found this at Good Slogan, Bad Slogan. Not a tagline that engenders confidence, perhaps, but it is f … more →
With Shoppers Pinching Pennies, Some Big Retailers Get the Message
tortora wrote 7 months ago: In an article from the New York Times, many large retail companies are changing their marketing stra … more →
“In the Game at L’Oreal”
tortora wrote 7 months ago: L’Oreal is already a booming international company that has found a new way to go about recruiting p … more →
