Blogs about: Agency Pov

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As Promissed...

Here is the PDF of my recent presentation at the Annual AMA Career Day. Thanks again for both your time and attention. Enjoy! AMA Career Day Presentation … more →

iMediaRants

As Promissed... — 2 comments

David Rollo wrote 4 months ago: Here is the PDF of my recent presentation at the Annual AMA Career Day. Thanks again for both your t … more →

Tags: iMedia Strategy, advertising agency, Digital Media, interactive media, Interactive Trends, Online Marketing, Social Media, Trends, twitter

Will DoubleClick Now Include YouTube Stats?

David Rollo wrote 1 year ago: OK, this will be a short post. Now that the Google/DoubleClick merger has officially gone through th … more →

Tags: Google, DoubleClick, ad-serving

Agency Evolution

David Rollo wrote 1 year ago: Challenge: The traditional agency model is broken. Marketing has evolved past geo/demo targeting and … more →

Tags: advertising agency, Interactive Agency, Agency Evolution

Everyone Has a Story to Tell...

David Rollo wrote 1 year ago: After 17+ years of being in the advertising world I’ve seen/given all types of “presenta … more →

Where Does Interactive Live?

David Rollo wrote 1 year ago: Interactive adoption within agencies big and small struggle with “where interactive lives … more →

Tags: Interactive Integratin, Agency Model


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