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Blogs about: Agencycom

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Saatchi & Saatchi strengthen Digital Team3 comments

neilpotter wrote 8 months ago: Ask anyone for one of the biggest names in global advertising and you can bet the words that roll of … more →

Tags: Digitalagencyblog.com, AKQA, digital agencies, recession, Recruitment, Saatchi & Saatchi

New Skool Collaboration for Digital Agencies

neilpotter wrote 8 months ago: There’s a real buzz about winning a new project – especially when it comes down to the w … more →

Tags: Digitalagencyblog.com, digital agencies, pitch, Tequilla\London

Think of fans as collaborators2 comments

Matt Hames wrote 8 months ago: I thought that what Skittles did, and what axe is doing here is smart. It was taking their site and … more →

Tags: Brand, Social Media, agency, Marketing, facebook, twitter, social network, On the Web, Skittles

New Website Virtually 100%Driven by Social Media (Skittles)

darrensegal wrote 8 months ago: Campaign Website: www.skittles.com The candy brand Skittles, owned by Mars, launched its new corpora … more →

Tags: Digital Campaigns, Skittles

Client wins/losses in tough times

neilpotter wrote 9 months ago: Its tough out there at the moment. Clients are tightening their belts fast, and I have really starte … more →

Tags: Digitalagencyblog.com, digital agencies, Sapient, agency republic, harvest digital, ZenithOptimedia., recession, pitch

Digital Agencies of Twitter1 comment

neilpotter wrote 9 months ago: The Twitter revolution is well and truly upon us. But which Digital Agencies have jumped on the band … more →

Tags: Digitalagencyblog.com, digital agencies, redweb, Sapient, Conchango, econsultancy, Dare, twitter, LBI

Why the Snickers, Skittles, Mars family marketing department has it all wrong2 comments

mygmablogs wrote 9 months ago: Last week it was clear Skittles did not fully understand social media.  Creating pages on each of th … more →

Tags: Internet, Skittles, Snickers, Mars, Social Media, Marketing, Poke

Skittles and Social Media

francisanderson wrote 9 months ago: There has been a lot of talk (in the socialmediaverse, at least) about Skittles and its recent Socia … more →

Tags: socialmedia, advertising, facebook, twitter, Social Media, Skittles, Joseph Jaffe, word of mouth

March is now to be known as "Overstepping your bounds month"3 comments

Ryan Thomas wrote 9 months ago: First Happy Corp. incurs the wrath of MoMA, bloggers and the graffiti community in one poster-boy sw … more →

Tags: too close to call, Poke, Snickers

Skittles: Flavor of the Month?4 comments

dennishahn wrote 9 months ago: The makeover of the Skittles web site this past week has sparked a number of responses from industry … more →

Tags: advertising, Brands, misguided work, advertising stunts, Carole Walker, Mars, Shameless PR, Skittles

It's Up to the Sour Man.

jes wrote 9 months ago: The new skittles website is  interesting as far as packed goods sites go. It manages to use major so … more →

Tags: FreeTime, twitter, social networking, Skittles, flickr, facebook, Wikipedia, Social Media, Moderista

Skittles is turning over the brand to consumers6 comments

Alan Hart wrote 9 months ago: Image by Special via Flickr The maker of Skittles, Mars Snackfood, is turning over the brand to cons … more →

Tags: marketing strategy, Marketing, Food, CPG, advertising, Brand, YouTube, twitter, Social Media

"Interweb the Rainbow."

Ryan Thomas wrote 9 months ago: Try it you’ll like it. I have been joking with my friends that ever since Obama twitter has hi … more →

Tags: method to the madness, rebrand, User Generated, Earned Brand Equity, Skittles

Skittles Relying Upon Social Networks2 comments

DJ Ksar wrote 9 months ago: I’m confused by the Skittles marketing campaign. They first phase started out with a weird com … more →

Tags: Social Media, twitter, WOM, YouTube, flickr, viral campaign, Skittles, Conversation, failwhale

Shut up and Listen: A guide for Miami Ad School to do better, bolder work.

jes wrote 10 months ago: Sounds like my cup of tea. Bryan Fuhr, director of strategy at AKQA in New York and Mat Zucker, crea … more →

Tags: Más, advertising, Miami Ad School, twitter, social networking, Adage, AKQA

Times are tough. Compete, don't complain

Angelo wrote 1 year ago: Yawn. There’s a lawsuit being filed by Agency.com against Scottsdale-Arizona based iCrossing. … more →

Tags: communications, Marketing, New Media, Social Media, iCrossing

Live blogging from the Future of Social Media Conference: Andy Hobsbawn, Agency.com at 3.50pm

John Welsh wrote 1 year ago:   Andy Hobsbawn’s inspiring insights. What underlies the rise of social media? Quote form Fran … more →

Tags: UBM, Social Media, The Future of Social Media Conference, FOSM, futureofsocialmedia, Andy Hobsbawn

What ICrossing doesn't want you to know, from a former employee.24 comments

rsaling wrote 1 year ago: Does that grab your attention? Have you ever worked for a company and you are proud to work there an … more →

Tags: General Thoughts, Marketing, don scales, iCrossing, Internet Marketing, Jeff Herzog, Lawsuit, Search Engine Optimization, zog media

the ogilvy exodus continues1 comment

dailybiz wrote 1 year ago: The exodus at Ogilvy isn’t really news, but it is continuing…both voluntary and involuntary departur … more →

Tags: Agency life, Ogilvy, Ogilvy & Mather, ogilvy layoffs


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