Tags » Analytics

Direct marketing conference takeaways

Albeit a little late because I was off jet setting afterwards, but I thought I’d share a few bite size takeaways that I got out of the… 329 more words


GDELT - a humongous approach

Saw an announcement today that Google has opened up use of the GDELT database. This is a global dataset that tracks worldwide data back to 1979. 44 more words


Analytics for everyone? For free? Get out!

Making analytics accessible to all users has been a challenge for years.  Companies like Tableau and Qlik have done a decent job of reaching finicky business users by providing visualizations and data discovery capabilities.   352 more words


Data Curator and Business Intelligence Designers: New Analytics and Research Roles for Managing Data?

We all know that the volume and variety of data is increasing. While algorithms and machine learning are tackling the volume issue, the increasing variety of data has created the need for an organizational data curator. 184 more words

Market Research

IBM Launches Watson Tool for Business Clients

IBM is rolling out a cognitive tool powered by its Watson supercomputer that uses companies’ internal data to answer questions about performance and efficiency and predict outcomes. 369 more words


Cardiff v Boro: Statistical Preview

Tonight’s game in Cardiff seems like, on the face of it, a close battle between two mid-table sides, with Cardiff sitting one point behind Boro in the table, having scored and conceded a similar amount of goals in their first 6 games. 711 more words


Analytics Soft Skills

  • You must have sufficient command of the less science-based skill set that enables easy communication and coordination with stakeholders, clients and users.
  • You should be agile and able to move easily from the technical to the non-technical areas of a project and relay to each area the perspective of the other.