Tags » Athleta

Athleta- Sportswear for Women

This week I am going to be examining the effectiveness of specific branding associated with sportswear for women used by Athleta.  Athleta is a subsidiary of Gap, Inc acquired in 2008.   345 more words

What Worked and What Didn't on Our SE Asia Trip

Overall, I think the research I did and the fabulous advice I found from so many smart travelers helped me to have a stress free carry on only trip.  1,050 more words

My Take on Fitness Gear

After an exhausting day of clothes shopping with my near-teenaged daughter, I didn’t think I had enough functioning brain cells left to write my blog.  But, there is a topic I’ve been meaning to write about that coincides with the one activity that dominated my day – shopping.  429 more words


Monday Motivation


Fun workout gear can be a great motivator to get off the couch and get moving. Here are a few pieces that are on my most-wanted list for yoga (my go-to workout) and everything else. 45 more words


Athleta now shipping to Australia!

Great news lovelies! Athleta (part of the GAP clothing family) is now shipping internationally to Australia! So if you’re looking for an alternative to Lululemon – head over to Athleta.


A Few Wants

Seriously, this shirt with a built-in arm pocket that holds your tunes is genius.

So are these cute perforated leather shoes that roll up into a ball for easy toting. 43 more words


Featuring Athleta's new City Pant

I teamed up with Athleta* to create an outfit for women on the go that features their new city pants. Whether I’m running errands, meeting friends for brunch or hitting the gym, these pants are perfect for any occasion. 182 more words