Tags » Audience Development

Audience Development Roles in Media Companies Today

Having worked in audience development in the publishing/media/information services world for most of my career, people still don’t know what I do every day. Frankly, it’s hard to me to categorize what I do it changes so often! 221 more words


Museums and Political Debate, Or: Why I Need You To Take A Stance

Over recent months, living as an immigrant in Britain [1], I have gone through a process that leaves me feeling increasingly alienated from museums and heritage sites in this country. 870 more words


Blog: Thinking outside the Box Office (Part Three: Wroclaw)

So onto Wroclaw…

25th October 2014

This is an audience development project for the European Capital of Culture 2016


There are a number of experts on panels and in workshops, all focused on Audience Development. 867 more words

Developing Natural Audience - A Correspondence with Dino Dogan

I recently launched my new Building Creative Community interview series with a conversation with creative development advisor, Marc Zegans. I thought it would be great to start things off by talking to someone who worked with a great many artists in various disciplines. 860 more words

Creative Community

Marketing the Arts to Death?

“If you want to sell something to somebody, you have to tell them how it will satisfy their desires. It’s one of the oldest truths known to humankind. 204 more words

Benefits of Insert Cards

Every year numerous new magazines are launched. In order to start a magazine that lasts, it’s necessary to start planning long-term, even before the first issue is published. 114 more words


Tunes from the Trenches: Changing the way young people think about museums

This year the Marches Network has been working with independent string quartet The Stringcredibles in partnership with 12 West Midlands museums.

Through performances of ‘Tunes from the Trenches: Looking Back to World War One’, The Stringcredibles are marking the centenary of the First World War with audiences of schools and families at each of the 12 museums. 195 more words