Tags » Audience Development

Your Three-Step Meme Guide to Defining (and Engaging) Your Digital Audience

One of the hardest things to grasp in the world of digital media is who your audience truly is. After all, if the entire world is listening (theoretically), do you even have a say in who your audience is or how you interact with them? 345 more words
Best Practices

Innovation fund finalists

The Wiltshire Arts and Health Conference has been developed to share ideas and start conversations. One of the key features of the conference is the desire to look forward and to support the arts and health community to develop innovative ideas that change the way that we work. 705 more words


We need to go deeper than demographics

Still struggling with demographics, wondering why it’s not really helping you identify potential new audiences, or how best to create offers to existing segments? Here’s an article on the National Arts Marketing Project website from the US, which explains why just using demographics is problematic. 110 more words

Audience Development

Laura Bowler on her time with Manchester Camerata

During my residency at the Manchester Camerata, I was asking myself many questions as a composer, predominantly related to the idea of audiences. Having being embedded in a Masters Degree at RADA, I was provoked into considering audience far more than I ever had been during my studies at conservatoires. 439 more words


Martin Franklin on opportunities to broadcast

In 2004, I began hosting a small artist networking group with invited guest speakers, using the name the Gene Pool. Anyone who works outside of a large metropolitan area will know how hard it is to motivate people to regularly get out and engage in a wider discussion about the cultural landscape and the creative practice of other artists. 851 more words

Audience Development

Angharad Cooper on Sound and Music's Audience Development Incubator - Deadline 30th September

There is a little under a fortnight to go until the deadline for the third round of Sound and Music’s Audience Development Incubator programme on Thursday 30th September. 408 more words

Sound And Music Team

Discover more about 3D printing at West Midlands museums

Join us for an exciting session exploring the innovative work undertaken by West Midlands museums. In 2013 the Museum Development Officers purchased a 3D printer. 110 more words