Blogs about: B2b Email
Featured Blog
Email spending up, but watch for signs of overload
U.S. marketers are predicted to spend $2 billion on email marketing by 2014, amounting to an almost 11% compound annual growth rate, according to the latest forecast by Forrester Research. Falling CPM… more →
Training Marketer
The Secret to Effective Email Marketing: Setting Subscriber Expectations
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Email Critic wrote 2 months ago: Are your email subscribers clicking through to your websites, ordering your products, or registering … more →
How a 'Pharmá' Email Avoided Filters and Gained New Customers
Email Critic wrote 2 months ago: For legitimate email marketers it’s often difficult to avoid the dreaded spam folder. Now imagine th … more →
Email spending up, but watch for signs of overload
trainingtime wrote 5 months ago: U.S. marketers are predicted to spend $2 billion on email marketing by 2014, amounting to an almost … more →
Effective list-growth tactics for B2B marketers
trainingtime wrote 6 months ago: On-site registration and capturing information through call centers are the most effective email lis … more →
B2B Humor: Common B2B email mistakes
trainingtime wrote 8 months ago: If your business-to-business marketing emails could talk, I hope they don’t sound anything lik … more →
Quasi opt-ins or true subscribers? Who’s counting?
trainingtime wrote 8 months ago: Armed with just one little chart, MarketingSherpa managed to send a chill down the spine of a market … more →
Social media and B2B, more evidence it’s a good mix
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trainingtime wrote 8 months ago: Social media has pulled ahead of email as the most popular online activity, according to the latest … more →
Mixing social media and B2B, it can be done
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trainingtime wrote 9 months ago: Think your B2B products are too technical for social media? Don’t think B2B buyers would participate … more →
Responsible B2B Commercial Emailers Don’t Do What Spammers Do
heresyemail wrote 10 months ago: “The ’silly question’ is the first intimation of some totally new development.” -A … more →
Targeted, Unsolicited B2B Emailing Will Become A Major Force In Advertising
heresyemail wrote 10 months ago: With commercial email we’ve truly been throwing away a golden opportunity for far too long. In time … more →
Kill Them All! God Will Know His Own
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heresyemail wrote 10 months ago: I’m so glad my heresies on targeted commercial email have so quickly attracted the attention of thos … more →
B2B email best practices in 2009
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trainingtime wrote 11 months ago: Even with the rise of Web 2.0 communications and social networking, email marketing refuses to take … more →
New study: Media habits of top executives
trainingtime wrote 1 year ago: Senior business executives in the U.S. are mainly concerned about the volatile economy, are heavy us … more →
When is the best time to send B2B email?
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trainingtime wrote 1 year ago: Timing is everything in marketing, especially when it comes to business-to-business world. Sending y … more →
Email plays a vital role in marketing mix
trainingtime wrote 1 year ago: Especially during a downturn, top marketers still believe email is a solid investment. In 2009, almo … more →
Email is a solid investment during downturn
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trainingtime wrote 1 year ago: Marketers say now is the time to invest in email – not put it on the chopping block. The advic … more →
Research reveals top email marketing strategies in economic downturn
trainingtime wrote 1 year ago: Today, MarketingSherpa released their annual Email Marketing Benchmark guide for 2009. This year the … more →
A lesson on email marketing from spammers
trainingtime wrote 1 year ago: Out of the thousands of unsolicited emails they send out, email spammers somehow continue to steal p … more →
Email marketing ‘dissed’ at budget time
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trainingtime wrote 1 year ago: Channel your inner Aretha Franklin and sing it with me now: “… R-E-S-P-E-C-T, find out what it … more →
