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Blogs about: B2c Marketing

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Thought Leadership and the Buying Cycle

Tom Morse wrote 1 week ago: Organizations claim it. Industry gurus boast their credentials. Marketers include it as a key elemen … more →

Tags: Corporate Communications, advertising, B2B Marketing, Branding, Integrated Marketing Communications, Marketing Communications, Romi, thought leadership

Marketing and Communication in the Network Era

Tom Morse wrote 1 month ago: Finish first and people notice. Take the top position twice in a row and people get curious. I did, … more →

Tags: Corporate Communications, Branding, Integrated Marketing Communications, Marketing Communications, ROI, Romi, Viral marketing

Word of Mouth & WOM marketing

fissionmedia wrote 1 month ago: Word Of Mouth Marketing We have all heard about B2B marketing and B2C marketing and some of you migh … more →

Tags: Word of Mouth Marketing, Ahmedabad, B2B Marketing, building brands, C2C Marketing, classic purchase funnel, Conversations, India, indian users

Passion for fashion

wendytarr wrote 3 months ago: OK – I admit it – I’m a shopaholic.  I try to limit my online activities to give m … more →

Tags: Marketing, SEO, B2C, YouTube

What would you do with “brought friends”?

Pallavi Bhardwaj wrote 3 months ago: This service will guarantee you a slew of new followers in the time stated or we’ll provide yo … more →

Tags: social media marketing

The Top 5 Things B2C Marketers Should Never Ever Do

The Marketing Intern wrote 4 months ago: Sometimes I'll get going down a hill, throw it in neutral, and jump in the kayak. You should hea … more →

Tags: marketers, Top 5

Branding is for Big Companies… Right?4 comments

Tom Morse wrote 6 months ago: Branding is a topic we associate with organizations often referred to as an enterprise.  It’s one of … more →

Tags: Corporate Communications, Marketing Communications, corporate video, video testimonial, Branding, New Media, Viral Video, Integrated Marketing Communications, Viral marketing

Our Idiot box is online 13 comments

Pallavi Bhardwaj wrote 6 months ago: Television serials online – started probably with Hulu and have now reached India with sites like St … more →

Tags: Online Marketing, social media marketing, Brand association, Brand experience, Brand Marketing, Entertainment

Convert prospects to customers: Be Found4 comments

Pallavi Bhardwaj wrote 1 year ago:  Connecting with the right set of prospects when they have a “need” is crucial to marketing given th … more →

Tags: Online Marketing, social media marketing, B2B Marketing

It's in the details - How to Render Your Mailing Useless2 comments

Julie Ann Marra wrote 1 year ago: Just received a beautiful piece of direct mail from a Manhattan residential developer. Vibrant color … more →

Tags: Copywriting, Marketing, Direct Mail, markeing

From Adequate to Gold - What Does it Take to Make Great Copy?

Julie Ann Marra wrote 1 year ago: Today I came across a post by David Garfinkel, over at the World Copywriting Blog,  about what he co … more →

Tags: Copywriting, blogs, Ad Copy, Marketing, Print advertising

SEO and Higher Rankings in Google

ashleyh4 wrote 1 year ago: Search Engine Optimization (SEO) is the top buzz word on every online marketer’s mind right no … more →

Tags: Marketing, Online Marketing, SEO, Search Tips, Search Engine Marketing, Google, AshleyHartMarketing.com, Comscore, videos

Personal PR – Blog or Networking sites?1 comment

Pallavi Bhardwaj wrote 1 year ago: When, out of sheer selfish motive, I search for may name on Google, I was surprised to see “Rediff c … more →

Tags: social media marketing, social network

What if B2C companies marketed themselves like B2B companies

Murray Izenwasser wrote 1 year ago: What if consumer focused companies (you know, B2C) marketed themselves like business focused (B2B)? … more →

Tags: B2B Marketing, b2b marketing b2c, B2B

Will The Gap’s 4 in 1 Co-Branding Website Become the New Online Mall1 comment

CarlaE wrote 1 year ago: The Gap’s online store has, in my option, achieved platinum status. The Gap, Inc. recently launched … more →

Tags: Online Marketing, user experience, Web Marketing, ecommerce, Online Retail, Marketing, Banana Republic, Piperline, The Gap Inc.

Forrester Still Cites Unica as the Leader1 comment

jrstafford wrote 1 year ago: Anyone have comments to the below article? Marketers Struggling With Acceptance Of Software Apps by … more →

Tags: Software Companies

Brand websites: An online tool to reckon with!2 comments

Pallavi Bhardwaj wrote 1 year ago:  Remember the days when each page “HAD” to have a BIG logo to be able to suffice the branding norms … more →

Tags: Online Marketing, social media marketing, Brand Marketing

Moving Beyond Viral Marketing1 comment

Pallavi Bhardwaj wrote 2 years ago: I still love the word “viral” and I include this in most of my marketing plan. But increasingly, wit … more →

Tags: Online Marketing, social media marketing, Viral marketing

The Little Blue Envelope that Could

Melissa Richards wrote 2 years ago: Every time my local Valpak arrives via snail mail, I open it immediately. The full truth is that I o … more →

Tags: cool websites, Marketing, Melissa's Blog, Shopping, Direct Mail, valpak, marriage mail, Cox Target Media, Cox Newspapers


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