Blogs about: Beth Comstock
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How Building Trust Creates Partnerships & Innovation: The 2013 GE Innovation Barometer
Without Trust Good Relationships Are Difficult To Start Now in its third year, the 2013 General Electric Innovation Barometer, a global survey of the barriers and drivers of innovation, once again rei… more →
Andrew Armour's Benchstone Blog
Data for journalism, data for a better life
wrote 1 month ago: How can we use data for “radical data journalism”? This RadicalPunch video shows an in … more →
Startup News: Disrupting Burner Phones and Brunch With Jake Lodwick and Bre Pettis
wrote 2 months ago: Have we got the phone number for you, Mr. Woods! (Photo: Wikimedia) Here’s A Tip. Are you travelling … more →
How Building Trust Creates Partnerships & Innovation: The 2013 GE Innovation Barometer
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wrote 3 months ago: Without Trust Good Relationships Are Difficult To Start Now in its third year, the 2013 General Elec … more →
Beth Comstock on Innovation within General Electric
wrote 4 months ago: Beth Comstock is the CMO of General Electric. Here she is interviewed by Eric Ries at the Lean Start … more →
A Writing Month to Remember — And 7 Tips for Continuous Productivity
wrote 5 months ago: When I was working on One Giant Leap for Mankind, NASA’s 25th anniversary salute to the Apollo 11 mo … more →
How collaboration can keep cleantech going
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wrote 7 months ago: Opening a new, $170 million battery manufacturing plant in Schenectady, New York, this July, GE CEO … more →
Asia Strategy: Innovation
wrote 7 months ago: INNOVATION An Economist-style debate on global innovation The Oxford-style debate considered the pro … more →
Social Tools Spreading Across Sectors
wrote 7 months ago: NEW YORK: Brand owners from General Electric and Virgin America to Wells Fargo and Charles Schwab ar … more →
A female-dominant Executive Dream Team
wrote 11 months ago: Havas CEO David Jones explains the logic behind his Fortune Fantasy Executive Dream Team picks. FORT … more →
Want a Team to be Creative? Make it Diverse
wrote 1 year ago: Want a Team to be Creative? Make it Diverse Source: Harvard Business Review http://hbr.org/ 11:05 AM … more →
What happened at GE? And could it happen to you?
wrote 1 year ago: In the 1952 GE annual report, GE defined marketing as an omnibus concept and stated “The mark … more →
The Partnership Paradox: On GE's 2012 Innovation Monitor
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wrote 1 year ago: When surveyed 80% of top executives agree their organisations need to innovate differently and 86% s … more →
seems I'm in very good company ...
wrote 1 year ago: Beth Comstock, SVP and CMO of GE recently had a great article on Forbes online: “Innovation i … more →
This Is Generation Flux: Meet The Pioneers Of The New (And Chaotic) Frontier Of Business
wrote 1 year ago: This column appeared in Fast Company and it is a classic illustration of the effect companies like W … more →
You Must Tell A Story To Sell A Story
wrote 1 year ago: I am a firm believer that in order to sell something (anything), you need to tell a story. By tellin … more →
Are You In The Conversation Business?
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wrote 1 year ago: Brands and businesses do not really have relationships between each other. A laser printer does not … more →
Reading Business Customers Are Digital. Shouldn't Your Marketing Be? - Beth Comstock and Linda Boff - Harvard Business Review
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wrote 1 year ago: … more →
86% of Top Marketers Say Partnerships Are The Key To Innovation
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wrote 2 years ago: Don’t take my word for it. After a comprehensive global study partnerships and collaborations … more →
GE's "Ecomagination": realistic or wishful thinking?
wrote 2 years ago: There is no question that GE’s “Ecomagination” program encourages innovation in su … more →
