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Social Media Case Study: Standard Chartered Bank

Objective

  • The challenge was to make the brand interesting and relevant to the user, while maintaining a connect with the product
  • Food was found to be second only to shopping in terms of spends through credit cards.
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Case Studies

Apollo Munich’s Optima Restore Launch Campaign

Brand Name:

Apollo Munich

Agency Name:

Tonic Buzz

Objectives:

Apollo Munich Health Insurance collaborated with Tonic Buzz to develop a campaign to:

  • Promote the launch of their new health plan ‘Optima RESTORE’ through…
  • 161 more words
Case Studies

Standard Chartered Mumbai Marathon 2013

Brand Name:

Standard Chartered Mumbai

Agency Name:

Flying Cursor Interactive & Rickshaw

Objective:

To take the Mumbai Marathon beyond the streets and into the hearts of Mumbaikars. 287 more words

Case Studies

#CrackBudget2013 by Karvy Private Wealth

Agency Name:

Everymedia Technologies Pvt. Ltd.

Brand Name:

Karvy Private Wealth

Objectives:

The objective was to cement the brand’s identity as a Financial Advisor with a distinction of being an unbiased expert. 301 more words

Case Studies

Children’s Day by Franklin Templeton India

Brand Name:

Franklin Templeton India, Mumbai

Agency Name:

Social Wavelength

Objective:

To create Awareness, Preference, Direct Response.

Execution:

Franklin Templeton Investments, believes in the power of long-term investing to create wealth. 435 more words

Case Studies

Citibank OMG! Sale on Facebook

Brand Name:

CitiBank

Agency Name:

SapientNitro

Objective:

Bring Citibank card customers a unique shopping experience during the festive period. Provide a fillip to the Indian… 201 more words

Case Studies

Social Media Case Study: Xpress Money

Brand Name:

Xpress Money

Agency Name:

Adfactors PR

GoZoop

Objective:

Xpress Money decided to begin the New Year by helping the underprivileged in society as part of H.O.P.E, their consolidated sustainable corporate responsibility platform. 163 more words

Case Studies