Everyone knows or has heard of the colorful bricks that can be combined to form all sorts of shapes, figures and creative constructions. The LEGO toy brick have been and still is a cornerstone in chil… more →
Business Development Strategieswrote 1 week ago: Assume you want to price your new product/ service to the market. While several marketing textbooks … more →
wrote 1 month ago: The other day, couple of friends & colleagues returning from a conference in Spain confided that … more →
wrote 1 month ago: Assume you need to send a proposal to a customer. How complex would you make it? Do you want to dazz … more →
wrote 1 month ago: We just acquired the name AETV.Org to further support arts education and our marketing strategy. … more →
wrote 2 months ago: Couple of days ago, my friend who considers himself as someone who is not a ‘born salesman … more →
wrote 2 months ago: Having been raised by two wonderful loving parents that worked hard to make sure their kids never fe … more →
wrote 2 months ago: Consider the hypothesis: Free is good; if you charge, customers won’t come! I tend to disagree … more →
wrote 2 months ago: When we last commented on work being done over at Borrell Associates, it created some further dialog … more →
wrote 2 months ago: How often have we got unsolicited email in our inbox, claiming to solve all our problems, if we buy … more →
wrote 3 months ago: “It’s not enough to know that a threat is coming. You need to know whether it’s co … more →
wrote 3 months ago: Often, in customer facing roles, it becomes difficult and complicated to measure business relationsh … more →
wrote 3 months ago: But I run experiments now. When I think about my first year in marketing, I remember the headaches. … more →
wrote 4 months ago: Back from my car days on the east coast, one of my closest friends and lifetime mentors, Loyd A. Tar … more →
wrote 4 months ago: Facebook Graph Search explained in 15 seconds. It’s really simple. Ready? Think search your … more →
wrote 4 months ago: Most of the time, what you do on the Sales side…while seemingly out in front of it all…i … more →
wrote 4 months ago: Wow, where 2012 went I’ll never know! It was truly a blur…. So with that said, here I am … more →
wrote 5 months ago: The other important lesson I learnt chatting up with the vegetable vendor was the concept of discoun … more →
wrote 5 months ago: I can honestly say that Zigs‘ words and passion for helping others, helped me to develop my ow … more →
wrote 6 months ago: What can good business people, especially startup founders, learn about customer service from Indian … more →