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Blogs about: Brand Experience

What do I do with all this data?

Ann O'Daniel wrote 1 week ago: Many companies are now realizing that gathering lots of information on customers can create overwhel … more →

Tags: Branding, Customer Experience, Loyalty, CEM, CRM, Customer Engagement, Emotional Branding, attitudinal segmentation, Customer Insight, Customer Service, Data Mining

Brand is as Brand does

Jason Pires wrote 1 week ago: So last night I decided to take a stroll online and see what the new version of Microsoft Windows 7 … more →

Tags: Food for Thought, advertising, Branding, Marketing, Micro, Microsft, Software, windows 7

“Changing The World” Is Growing Mandate For Companies And Brands

contextmarketing wrote 1 week ago: November 10, 2009 Many consumers want to make the world a better place and are willing to reward tho … more →

Tags: Brand Marketing, Marketing Trends, Consumer Research, Brand Virtue

Mini-manifest for social-storytelling

tweedejansteen wrote 1 week ago: Nicole tipped me this summary just now via Facebook. Very worth while to share. 1. People talk. They … more →

Tags: communication in the new world, Social in the new world, sustainable, Media usage, Happy, Social PR, Communication, Social Media, Marketing

New Air Jordan site, a salesmans best friend!

neilballinger wrote 2 weeks ago: The new Air Jordan Basketball boot has hit the market and with it a fantastic ecommerce site. I saw … more →

Tags: Basketball, Digital, Genius Delivery, Rational

Broadcasted Event : New Identity Launch of Telkom Indonesia is Worldwide Biggest Audience for an AR Event

Total Immersion wrote 2 weeks ago: Total Immersion’s Indonesian Partner Augmented Reality & Co organised an AR Broadcasted Ev … more →

Tags: Event, New Projects, AugmentedReality&Co, Broadcast, event, partners in action, Telkom Indonesia

Where's Your Brand's Gift Shop

mattceni wrote 2 weeks ago: Last week I had the opportunity to visit Walt DisneyWorld and was reminded at how fast and fun the f … more →

Tags: Public Relations, repuatation management, Brand engagement, brand fans, Reputation

Marketing : Augmented Reality Meijer's Halloween Magical Mirror powered by Total Immersion

Total Immersion wrote 3 weeks ago: With Meijer’s online Magical Mirror Experience you can transform yourself into Halloween creat … more →

Tags: New Projects, Online Marketing, facebook, Magical Mirror, meijer, Social Media

Let Me Entertain You

Nataliya Deleva wrote 3 weeks ago: Tell me that you don’t love to be entertained! Willing to be entertained is something that we consta … more →

Tags: Campaign, Digital, Events, Marketing, Social Media, Brands, Competitors, Consumers, Engage

Panasonic on the road in High-Definition 3D1 comment

richardnewcombe wrote 3 weeks ago: Panasonic and BEcause are hitting the road this autumn with the UK’s first fully HD 3D roadsho … more →

Tags: Industry News, Our news, because, technology, Roadshow, Panasonic, HD, High definition, 3D

Talk Ain't Cheap

marygeorgio wrote 3 weeks ago: Last month I was lucky to attend a totally inspiring speaking engagement by Bertrand Cesvet. Cesvet … more →

Tags: Branding, word of mouth, Buzz, Social Media, Brand

Perrier sparkles at the Affordable Art Fair

becausexm wrote 4 weeks ago: Drinks brand Perrier treated special guests to a unique Perrier experience at the opening evening of … more →

Tags: Industry News, alcoholic beverages, Alcoholic drinks, Perrier, FMCG, experiential, Art

Can Artificial Intelligence Drive your Car (and your Customer Experience)?

Ann O'Daniel wrote 1 month ago: After some time off for celebrations and reliving the past (major anniversary and high school reunio … more →

Tags: Branding, Customer Experience, Loyalty, CEM, Customer Engagement, Emotional Branding, Artificial Intelligence, Customer Service, emotional loyalty, Voice of Customer

LA Fitness synchronizes experiential campaign

becausexm wrote 1 month ago: Gym chain LA Fitness tasked the British Synchronised Swimming Team to showcase a selection of daring … more →

Tags: Industry News, Leisure & Entertainment, health

Lean Mean Fighting Machine – Another knockout punch

rpittham wrote 1 month ago: Creative showcase winner, September 2009. Watch the video. It’s a great campaign. more about … more →

Tags: technology, Viral, online advertsing, Social Networks, Original, Marketing, Social Media, advertising, Mash Up

Bassetts jumps into experiential campaign

becausexm wrote 1 month ago: Bassetts placed teams of dancing Brand Ambassadors in major London train stations this month as part … more →

Tags: Industry News, FMCG, sampling

Project Review : Molson Dry Online Campaign Video

Total Immersion wrote 1 month ago: Dry, real. More augmented reality. This time from Canadian brewer Molson and its Molson Dry brand. W … more →

Tags: New Projects, Online Marketing, Online Marketing, viral campaign, Interactive experience, molson dry, Cossette, fake studio

Volkswagon makes the world a better place.

sfsherman wrote 1 month ago: Successful brand become bigger than their products. They become ways of life for their loyal fans. V … more →

Tags: Branding, Volkswagon, Viral Video

Brand tip: Call a duck a duck3 comments

cdgrams wrote 1 month ago: Imagine this: You walk into a pet store, looking for a canary, because, i don’t know, maybe yo … more →

Tags: Brand, Brand Positioning, Brand Promise, canary, coal mine, Complexity, descriptive names, duck, Open-Source


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