Personalized marketing is one way to attract consumers to your brand—and Coke has grabbed a hold of the concept fairly literally with its latest marketing campaign. 515 more words
Tags » Brand Strategy
Breakfast has long been the domain of kids and moms. Especially breakfast cereal. Remember all the cartoon mascots, and “kid tested, mother approved!” commercials? Where was dad in all this? 314 more words
The future is here! Tatz Tipz is a company utilizing cutting edge technology to conquer the manicure the world of nail design. With their printers you can take a picture of an amazing sequence pattern of a dress or on a new designer purse of your favorite brand and paint it right on your nails. 431 more words
Warby Parker has, in my humble opinion, re-invented the world of eyeglasses. They’ve made them hip, fun, and accessible.
If you’re not familiar with the company, here’s how it works: You choose five frames you like, the company then sends them to you to try on at home, and you send them back. 634 more words