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Blogs about: Brandemix

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What's the point?

gdirector wrote 3 weeks ago: Whether you call it employer branding, employment branding, or just plain branding, your CEO still o … more →

Tags: Branding, Employer Branding, HR, Brand, Employer Brand, Employee, Marketing, Employment Brand, internal communications

Who Wants to Work For Tiger?

jordioni wrote 3 weeks ago: Recruiting through Disaster- 7 Ways to Improve Your Employer Brand. Maybe your firm was recently res … more →

Tags: Employer Branding, Recruitment

Keep It Simple Stupid

gdirector wrote 1 month ago: Believe it or not, branding is supposed to make things easier…for everyone. What has become the scie … more →

Tags: Employer Branding, HR, Brand, Employer Brand, Employee, Google, Southwest Airlines, Recruitment, communications

Intranet 3.0

jordioni wrote 1 month ago: Below from IBF’s Intranet Life blog and Globally Local, by Jane McConnell, author of Global In … more →

Tags: Intranet

There's No Such Thing As Employer Branding

jordioni wrote 1 month ago: Here’s the first thing you need to know: There’s no such thing as an employer brand. In reality, you … more →

Tags: Branding, Employer Branding

The Biggest Winner- Social Movement Media

jordioni wrote 2 months ago: As further evidence that brands are becoming social movements, the Wall Street Journal reported this … more →

Tags: Social Networks

The Biggest Winner: Social Movement Media

gdirector wrote 2 months ago: As further evidence that brands are becoming social movements, the Wall Street Journal reported this … more →

Tags: advertising, Brand, Branding, Cause Marketing, Marketing, media, NBC, Nonprofit, NpO

This is not a well-written article1 comment

gdirector wrote 2 months ago: In the latest episode of “Real Time with Bill Maher,” Bill paid a rather interesting compliment to S … more →

Tags: advertising, Apple, Brand, Brand Strategy, Branding, Humor, Marketing, Sarah Silverman, social movement marketing

Would your husband marry you again?

gdirector wrote 3 months ago: This week’s post was inspired by Dan and Chip Heath’s “Made To Stick” column in this month’s Fast Co … more →

Tags: Branding, Gen Y, Marketing, Nonprofit, Social Movement, social movement marketing

U DORSE IT- YOU BOUGHT IT!

jordioni wrote 3 months ago: I’m thrilled to introduce a special guest posting this week from writer and advertising illumi … more →

Tags: Social Media, Brand, Non-profit, social movement marketing

Udorse it, You bought it

gdirector wrote 3 months ago: I’m thrilled to introduce a special guest posting this week from writer and advertising illumi … more →

Tags: Brand, Branding, Marketing, Nonprofit, NpO, social movement marketing, udorse.com

Gartner Says More Tweets Coming to Company Communications

jordioni wrote 3 months ago: Are your internal communications keeping up with the times? BRANDEMiX can help! Gartner Highlights F … more →

Tags: internal communications

Lights Out Branding

jordioni wrote 4 months ago: I stumbled into a brilliant Social Movement Marketing case study at Mashable’s Summer of Social Good … more →

Tags: Cause Marketing, Geoff's

Fiesta Time!

gdirector wrote 4 months ago: It’s nice to see the theory of Social Movement Marketing get some national exposure…too bad it had t … more →

Tags: Branding, Cause Marketing, ford fiesta movement, Marketing, Nonprofit, NpO, Social Media, Social Movement, social movement marketing

Activate your bandits

gdirector wrote 4 months ago: Ingrid Newkirk, president of PETA, said, “thinkers may prepare revolutions, but bandits must carry t … more →

Tags: Brand, Cause Marketing, Marketing, Non-profit, PETA, Social Movement

Brand comes from the heart not the mouth1 comment

gdirector wrote 5 months ago: If you’re looking to craft a brand that naturally attracts donors and volunteers the way social move … more →

Tags: Cause Marketing, Internal Branding, Marketing, Non-profit, social movement marketing

Activate Their Little Devil

jordioni wrote 5 months ago: Another Great one from Geoff The super-ego is the part of our psychological makeup that’s responsibl … more →

Tags: Branding

Activate Their Little Devil1 comment

gdirector wrote 5 months ago: The super-ego is the part of our psychological makeup that’s responsible for making you behave in a … more →

Tags: Social Movement, Brand, Non-profit, Cause Marketing, social movement marketing

When movements go off-brand

gdirector wrote 5 months ago: I’ve spent a lot of time advocating that a brand is not merely a marketing device. It’s not a spectr … more →

Tags: Marketing, Brand, Non-profit, social movement marketing, Branding


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