Tags » Branding

All at sea!

Having looked at a lot of British brands for my research there is a trend for the brands to rely or emphasise history and tradition especially when the brand is being sold abroad. 369 more words

Seasons Greetings

Festive greetings. As in previous years, we prefer to give money to charity instead of giving Christmas cards. This year we are giving our main donation to Demelza House Hospice – a charity that helps terminally ill children live out their remaining days in comfort and dignity.   112 more words

Academy Of Rock

Chapter 7: Turnaround (The Beginning of Branding)

I wanted to have this introduction for the next chapter which is where “The Business” starts to build their brand: “Blue Ocean“. From a marketing perspective now, you will start experiencing the different ways you build a Brand. 229 more words

Andy Gabb is a recent graphic design graduate from Falmouth University, UK. Some of his work, quirky & not so quirky, is here. A link to his site is under Blogroll.

Penguin Design Awards 2013  portraying Marlow’s evidence files on Raymond Chandler mystery book covers /

Lego Minifigures packaging /

Logo and packaging based on Catherine of Braganza / 41 more words



I quite like this. It’s simple, good iconography and nice binary color scheme. I think it might work better if each element were given more space, e.g. 152 more words


Brand Up Series: Thanks for your Support


Check out the video I made for today’s Brand Up Series Update!!

Video Corrections:


Political Correctness in Marketing

Does political correctness belong in marketing? Personally I don’t believe political correctness belongs anywhere. The idea that one must walk around constantly afraid someone somewhere is going to be offended by something is exhausting. 295 more words