Tags » Building A Brand

What is Authority Marketing, and How Can You Use it To Build Your Brand?

A new trend in the marketing industry is a technique called authority marketing. After writing several pieces of content about this concept for various clients, I have become interested in the technique myself. 612 more words

Authority Marketing

Marc Ecko - Advice On Building Your Own Brand

Marc Ecko speaks about building up the Ecko brand, creating Complex Magazine and release of his new book.

Life

Are you making progress?

This is the time that we reflect on what we’ve been able to accomplish and where we are looking to go. It’s the first of October and the beginning of the last quarter of 2014 and can you express the increase that you’ve experience in your journey? 225 more words

Entrepreneurs

2014 Brewbound Brew Talks Chicago: Developing Strong Brand Personalities

This another panel discussion from the 2014 Brewbound Beer Talks in Chicago, hosted by Lagunitas Brewing Company on September 23rd.

The discussion topic is “Developing Strong Brand Personalities” with Brand Strategist Michael Kiser and John Barley, Co-Founder and President, Solemn Oath Brewing.

Beer

Hey, where did Cherise go?

It took a while, but I’ve done it. I finally decided on a new name for the biz and the studio. Why? Well, several reasons. 347 more words

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