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Who's The Mac?

timvalentine wrote 2 weeks ago: Hello, my name is Tim. I’m a former PC User who switched to Mac in 2003. Although my job involves me … more →

Tags: media, Opinion-Editorial, Science/Technology, technology, Apple, Copy, Mac, Microsoft, OS

My name is Ray, and I'm making this up as I go

raywel wrote 2 weeks ago: (Reprinted from the Zazoo blog): I was listening to an interview recently with the head of Razorfish … more →

Tags: Content, e-marketing, Media/Journalism, Social Media, Digital Content, Digital Marketing, Digital Media, social media measurement, social networking

Content trumps transactions

raywel wrote 1 month ago: Hitwise has released a report based on UK web traffic showing that content-driven websites receive 7 … more →

Tags: Analytics, Content, e-commerce, e-marketing, Social Media, Digital Content, Hitwise, measurement, Online Content

NFL Team: St. Louis Republicans?1 comment

timvalentine wrote 1 month ago: I just wanted to make a quick point about this whole thing with Rush Limbaugh bid to purchase an NFL … more →

Tags: Politics, Race Relations, Sports, media, Opinion-Editorial, Business, Republicans - Politics, Television, Media, radio

What's So American About Competition?1 comment

timvalentine wrote 2 months ago: As someone who has recently worked for two Health Insurance companies, although in the I.T. departme … more →

Tags: Health/Medical, Opinion-Editorial, Politics

"Prius People" project

raywel wrote 4 months ago: From the Zazoo blog: Kermit the Frog was wrong: It is easy being green! Our most recent projects for … more →

Tags: Australia, Content, Social Media, Belinda Sullivan, Joanna McMillan Price, Nick Broughall, Peter Blasina, Prius, Prius People

A Digital Lifestyle5 comments

timvalentine wrote 5 months ago: I rarely talk much about the industry that I’m in for various reasons. One reason could be that I’ve … more →

Tags: media, Opinion-Editorial, Advertising & Marketing, Movie, Television, Media, radio, Internet, Blog/Bloggers, Print

The importance of being open-minded

raywel wrote 7 months ago: Reprinted from the Zazoo blog: I know it’s hard for most companies to acknowledge that they are no l … more →

Tags: advertising, Content, e-marketing, Social Media, barbarian group, Burger King, Digital Marketing, Online branding, Online Marketing

The Audacity of an Insurance Giant2 comments

timvalentine wrote 8 months ago: AIG Hypocrisy Alert Edition While everyone including myself are outraged at the complete disrespectf … more →

Tags: Bailout, Democrats, Financial Issues, fraud, Legislation & Policy, Money matters, Opinion-Editorial, Politics, Republicans - Politics

Skittles aftermath: Nothing to see here, mosey along now

raywel wrote 9 months ago: Following on from yesterday’s post on the Skittles.com saga, the interest in this story in social me … more →

Tags: Social Media, Media/Journalism, e-marketing, Content, advertising, Social Networks, facebook, social networking, Skittles

Big Pond content coup for West Australian portal

raywel wrote 9 months ago: The Virtual Medical Centre has struck a deal with BigPond to provide health content for Australia … more →

Tags: Australia, Education, Healthcare, E-Health, Content, BigPond, Health Information, virtual medical centre

Make 'em laugh

raywel wrote 9 months ago: Reprinted from the Zazoo blog: Jim Nichols at iMedia Connection has reviewed successful viral campai … more →

Tags: Social Media, e-marketing, Content, advertising, Digital Content, Humor in Advertising, viral ads, Viral Campaigns

Another pharma on YouTube

raywel wrote 9 months ago: Sanofi-aventis has joined other top pharma companies in launching a channel on YouTube to spruik its … more →

Tags: Healthcare, Pharmaceuticals, E-Health, e-marketing, advertising, diabetes, insulin, Pharma, pharmaceutical companies

EHRs and investment deficit disorder

raywel wrote 10 months ago: Just read a comprehensive, well-researched, thought-provoking article in the New York Times about th … more →

Tags: Australia, Healthcare, Pharmaceuticals, E-Health, Electronic Medical Records, Electronic Health Records, US, EHRs, Investment

We are all publishers1 comment

raywel wrote 11 months ago: From the Zazoo blog: In the digital age, if you’re a marketer you’re also a publisher. Rebecca Lieb … more →

Tags: Social Media, Media/Journalism, e-commerce, e-marketing, Content, advertising, Video, Marketing, Web 2.0

Digital marketing push for pharma in 20091 comment

raywel wrote 11 months ago: From iMedia: “The pharmaceutical industry is preparing to make a big push in the digital marke … more →

Tags: Social Media, Healthcare, Pharmaceuticals, E-Health, e-marketing, advertising, Pharmaceutical Industry, pharmaceutical companies, Digital Marketing

Social network for health

raywel wrote 11 months ago: Here’s a great example of social media used by the healthcare industry, from MediaPost: Health … more →

Tags: Social Media, Healthcare, E-Health, e-marketing, Content, Social Networks, facebook, social networking, Humana

Conference booth = advertising?

raywel wrote 11 months ago: From BNET’s 10 weirdest drug stories of the month comes the following, originally reported by … more →

Tags: Healthcare, Media/Journalism, Pharmaceuticals, advertising, pharmaceutical companies, novartis, anti-malarial, coartem

Pharma marketing in the toilet?

raywel wrote 11 months ago: Pharma Marketing reports: “Whenever I hear or read about pharmaceutical executives bragging ab … more →

Tags: Healthcare, Media/Journalism, Pharmaceuticals, advertising, Marketing, pharmaceutical companies


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