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Blogs about: Canoe Ventures

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NBC Enters Into Targeted TV Ad Pact with Microsoft1 comment

Chris Albrecht wrote 6 months ago: NBC (s GE) announced a deal with Microsoft (s MSFT) today to implement technology that will make sel … more →

Tags: CNN, Networks & Studios, NYT Company News, SYN Straight News, Ads, Directv, Google, Microsoft, NBC

Analyst: Canoe Ventures "Entirely Wrong" About the Internet4 comments

Liz Gannes wrote 8 months ago: The Diffusion Group analyst Colin Dixon offers an indictment of Canoe Ventures in a new report about … more →

Tags: CNN, Distribution, SYN Straight News, colin dixon, david verklin, the diffusion group

The future of direct marketing: The line does not exist2 comments

Chris Maloney wrote 8 months ago: For as long as anyone cares to remember, the marketing industry has been divided by lines, namely: a … more →

Tags: Multi-Channel Marketing, Above the line, Direct Marketing, TV, radio, Outdoor, multi channel, ADMA, Google TV

Forrester Marketing Forum 2009 - The Future of TV Advertising2 comments

Steve A Furman wrote 8 months ago: I give full credit for my interest in technology and media to my father. He was a self-taught electr … more →

Tags: Forrester Research, Television, #FMF09, Coca-Cola, Forrester, mtv, TV

Lawmakers Scrutinizing Cable's Plans for Common Addressable and Interactive Advertising Platform

itvtwp wrote 8 months ago: During a hearing Thursday on Internet privacy issues, lawmakers from the US House of Representatives … more →

Tags: Industry, technology, advertising, ebif, Interactive TV, etv, addressable advertising, regulation

Vid-Biz: Sony, Cisco, Congdon1 comment

Chris Albrecht wrote 8 months ago: Sony Pictures Pulls Content from Joost; studio is putting stuff on Hulu and YouTube, but has not ren … more →

Tags: Networks & Studios, Shows & Stars, startups, Amanda Congdon, AT&T, Avail Media, cisco, Dailymotion, FLO T.V.

Is Addressable TV Advertising Finally Here?1 comment

Jason Heller wrote 9 months ago: Adjectives sound familiar? Two years ago former Carat CEO David Verklin left the media agency to bec … more →

Tags: Emerging Media, itv, Standards, The Marketing Industry, TV, addressable tv, Interactive Television

Google to Connect TV Ads With YouTube3 comments

Chris Albrecht wrote 9 months ago: Looking to nab bigger advertisers, Google (s GOOG) is working to connect its TV Ads business with Yo … more →

Tags: Money Power, Hitlines, NYT Company News, CNN, SYN Analysis, YouTube, Google, Comcast, google tv ads

Vid-Biz: TV.com, Oscar.com, Pro Content2 comments

Chris Albrecht wrote 10 months ago: TV.com Launches iPhone App; beats Hulu to the mobile punch as the battle between the two premium con … more →

Tags: Distribution, Mobile, Shows & Stars, web series, Heroes, TV, iPhone, Koldcast TV, tv.com

RT @bmorrissey

Eugene Lin wrote 10 months ago: I thought I’d share a comment I made last week on bmorrissey, written by Adweek’s digital editor, Br … more →

Tags: advertising, google reader, Adweek, Backtype, Branding, brian morrissey, Comcast, Dish, Economics

Radio: Invidi's Howard Fiderer on the Company's New ADS4EBIF System

itvtwp wrote 11 months ago: In this recorded episode of [itvt]’s talk radio show, “The TV of Tomorrow Show with Trac … more →

Tags: technology, advertising, interviews, addressability, addressable, Invidi

[itvt] Exclusive: Alcatel-Lucent, iCueTV, Integra5, Tellytopia Join itaas' istart ETV Developer Program

itvtwp wrote 1 year ago: –itaas’s Vibha Rustagi Discusses the Program with [itvt] itaas, an Atlanta-based company … more →

Tags: Industry, technology, advertising, interviews, itv, Cable, ebif, Tru2way, digital tv

[itvt] Interview: Canoe Ventures CEO, David Verklin

itvtwp wrote 1 year ago: [itvt]’s Tracy Swedlow caught up with David Verklin, CEO of Canoe Ventures–the company t … more →

Tags: Industry, technology, Content, Events, interviews, Cable, Interactive TV, Satellite, Time Warner

Privacy Cops Weekly News Watch

privacycop wrote 1 year ago: A new lawsuit filed against NebuAd brought behavioral targeting into the spotlight again, while talk … more →

Tags: Google, ISPs, advertising, Government, Security, nebuad, Mobile Security, newteevee, Electronic Privacy Information Center

Canoe Ventures Wants Your Data13 comments

Stacey Higginbotham wrote 1 year ago: Within the year, cable companies are going to invade your privacy Google style. Canoe Ventures outli … more →

Tags: CNN Big Tech, CNN, Hardware, Hitlines, NYT Company News, NYT Enterprise, Picks, david verklin

Vid-Biz: Baidu, ON Networks, Canoe Ventures

Liz Gannes wrote 1 year ago: Baidu Invests $15M in UiTV; takes a 8.3 percent stake in the Internet TV platform, which will power … more →

Tags: Online Video, On Networks, Spot Runner, cisco, Adobe, Baidu, UiTV, telecom italia, MultiVu

CEOs are taking the new-venture route5 comments

Patricia Sellers wrote 1 year ago: When I give talks on the best CEOs and their career strategies, I pass on this advice: Think of your … more →

Tags: CEOs, leadership, Management, media, Power Shift, technology, Aegis, cable tv, david verklin


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