Tags » Cause Marketing

WhyPeopleGive (Infographic) #GivingTuesday

Via @salsalabs

Everything You Need To Know About #GivingTuesday

#GivingTuesday is the official start to the holiday giving season. Hot on the heels of Black Friday and Cyber Monday (on December 2, this year), #GivingTuesday is a chance for people to give back, by making a donation to their favorite nonprofit organization and then spreading the word of their gift to family and friends. 199 more words

Fundraising Tips And Tools

WNBA: A Brand Doing Well By Doing Good

College Freshman Lauren Hill was diagnosed with an inoperable brain tumor just months after signing with Mount St. Joseph University’s Division 2 basketball team. When long-time… 36 more words

Insider's Guide to Executing Integrated Fundraising Events

Via @DonorPro

Never Run an Event the “Same Old Way” Again

Take a Fresh Look at Your Fundraising Events/Campaigns with this Insider’s Guide

The “Top Donor Pros” Award ceremony last year uncovered some amazing accomplishments of nonprofits around the world. 53 more words

Fundraising Tips And Tools

11 Data Driven Steps for Successful Outbound Nonprofit Marketing

Via @DonorPro

Posted by Dan Quirk

If you’re struggling at reaching new donors or want to boost the good donor acquisition numbers you already have, outbound marketing to cold prospects… 1,476 more words

Fundraising Tips And Tools

When Will We get that Money?

Over the years, I have been involved with a number of organizations which were supported by businesses that did fundraisers for their causes.  They usually involved holding an event at their establishments and gave us a percentage of 25% to 50% of that night’s receipts.  688 more words


6 Questions to Ask Yourself Before Launching a Cause Sponsorship Initiative

The world of sponsorship is growing. Each and every single year we see billions being spent on sponsorship in North American alone.

Like all corporate initiatives, sponsorship projects can also be fully integrated into a company’s overarching mandate for creating positive social impact (while simultaneously working to ensure that sponsorship projects are as sustainable as possible). 774 more words


Dare To Care

Via Project Happiness on Facebook

Having worked hard on the Santa Shoebox Project for the past 10 days….long hours on your feet, packing boxes, checking, stacking, scanning, etc, etc (not to mention the colorful language used at times of frustration) I must say that, while it is still not over and done with (one day to go and celebrations to follow), I’ve loved every second of it. 270 more words