Blogs about: Click Through Rate
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3 things the mobile industry can learn about advertising from gaming
Diana LaGattuta is vice president of marketing at NativeX. On March 20, we rebranded our company to NativeX, a name that reflects the type of native in-app advertising we provide. As I expected, the e… more →
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Display Advertising - What should I track?
wrote 2 days ago: Display advertising is a controversial subject. Media agencies often push elaborate media plans and … more →
Pros and Cons of Search Engine Marketing (PPC)
wrote 5 days ago: Understanding Google’s quality score is massively important to running your own adwords campaign. Im … more →
5 Effective Ways To Improve Your Pay Per Click On Adwords Campaign
wrote 1 week ago: 5 effective ways to improve your pay per click on AdWords Campaign If you have an account and if you … more →
How to Improve Your Social Media Calls to Action
wrote 3 weeks ago: How to Improve Your Social Media Calls to Action By Heidi Cohen Published April 25, 2013 Is your aud … more →
At What Time of the Day Does E-Mail Marketing Generate the Most $$$?
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wrote 1 month ago: If you answer this question as any time between 8:00 AM and 8:00 PM, you’d be wrong! According … more →
Key Trends 2013 - Mobile
wrote 1 month ago: From Click Through Rate (CTR) to Place Visit Rate (PVR) With mobile Ads is now possible. A New York … more →
Small Ad, Big Impact
wrote 1 month ago: Recently we completed a website for a real estate group in Baltimore. (www.whitharveygroup.com) As p … more →
6 Reasons Why "Driving Traffic" is Vital
wrote 1 month ago: by: Jamey Brown On my way home for Easter this weekend (from Atlanta to Athens, Georgia) I had to st … more →
Easily Increase Your Click-Through Rate WordPress Plugin
wrote 1 month ago: Purple Heart Rating WordPress Plugin “This plugin helps you to generate these stars in search … more →
3 things the mobile industry can learn about advertising from gaming
wrote 1 month ago: Diana LaGattuta is vice president of marketing at NativeX. On March 20, we rebranded our company to … more →
Social Media Metrics Made Easy - Understanding Influence and Expouser
wrote 1 month ago: Social Media Metrics Made Easy – Understanding Influence and Expouser Article by: Maximize S … more →
6 Facebook Metrics Marketers Should Be Measuring
wrote 2 months ago: 6 Facebook Metrics Marketers Should Be Measuring By Emeric Ernoult Published March 18, 2013 Do you … more →
Location targeting more than doubles performance of mobile ads: report
wrote 3 months ago: Location targeting more than doubles performance of mobile ads: report By Chantal Tode February 11 … more →
Adwords Enhancements Increase PPC Training Need
wrote 3 months ago: One clear theme regarding the development of the Google Adwords platform is constant and incremental … more →
When Content Isn't King
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wrote 4 months ago: Telling someone content isn’t king is like telling a mom that you think her baby is ugly. It always … more →
Why Low Click Through Rate (CTR) for Images?
wrote 4 months ago: We often observe that many times the best keywords for which the optimized images will appear on the … more →
What is a good click through rate (CTR)?
wrote 4 months ago: When measuring the effectiveness of a paid campaign, one of the first questions the bean-counters wi … more →
Earned Media
wrote 5 months ago: In class we had a look at the benefits, challenges and the role of Earned Media. I think most smalle … more →
Facebook Advertising
wrote 5 months ago: In my previous blog I spoke about the various types of paid-for online advertising. I have experien … more →
