Blogs about: Click Through Rate
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CTR Is A Bad Metric For Most Brand Campaigns
CTR is one of the most dangerous metrics in media. I’ve addressed this in a previous post, In Defense of Banners, but I thought it’d be helpful to expand the CTR section of that post into … more →
Strategy 403
Metrics: What are you objectives?
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craigadolph wrote 6 days ago: As useful as clicks for measuring campaign success When online advertising first arrived back in the … more →
Mobile Ads Drive Walk-In Traffic for Retailers
Sharon Hill wrote 1 week ago: In this Mobile Marketer article, the story is not about e-commerce results for mobile ads but rathe … more →
Optimizing Your Quality Score Part II
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TechMarketers wrote 1 month ago: As discussed in Optimizing Your Quality Score Part I and Optimizing Your Quality Score Part III … more →
Negative Keywords
rmercader wrote 1 month ago: Negative Keywords If you are PPC advertiser your probably have overlooked the usefulness of Negative … more →
Should Publishers Cut Banners
Noah Robinson wrote 1 month ago: In ADWEEK’s Thinking Beyond the Online Banner, Caroline Marks argues that many publishers shou … more →
Facebook for marketers
Matt Hames wrote 1 month ago: The ongoing effort by Facebook to monetize will be fun. They need two things, continued engagement, … more →
The Limits of Banner Ads
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Noah Robinson wrote 1 month ago: I’ve written before attempting to defend banner ads. But, with that said, many banner just su … more →
In Defense of Banners
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Noah Robinson wrote 1 month ago: “Banners Don’t Work” Brian Morrisey recently wrote about a conversation with Eyebl … more →
Google Adwords Tip - Increase Click Through Rate
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puddleducks wrote 2 months ago: I’ve recently read some very useful posts on the RevaHealth Blog about managing your Google Ad … more →
Personalisation of Content as a Route to Revenue
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neilthackray wrote 3 months ago: Image via CrunchBase In earlier discussions on this blog we have summarised the two big chall … more →
CTR Is A Bad Metric For Most Brand Campaigns
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Noah Robinson wrote 3 months ago: CTR is one of the most dangerous metrics in media. I’ve addressed this in a previous post, In … more →
E-mail Permission Marketing Fundamentals
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damiandavilarojas wrote 4 months ago: Thank you for the response via e-mail and comment post at idaconcpts.com about last week’s pos … more →
All that you need to know about AdSense
richiebm wrote 4 months ago: AdSense is an advertisement application run by Google. Website owners can subscribe for adsense to p … more →
5 Simple Ways to Improve CTR
Phil Smith wrote 5 months ago: CTR is Click Through Rate, this is when you use a service like Google Adwords to post your ads. You … more →
Free Web Template + Bonus
Andre Johns wrote 7 months ago: One of the main components to a successful website is it’s design/layout. Offer you visitors e … more →
eMail Marketing Tips from Greg Cangialosi
cymberly wrote 7 months ago: Hubspot’s Mike Volpe recently spoke with Greg Cangialosi regarding eMail marketing tips. I wou … more →
Blog # 8 Pay Per Click
Patrick wrote 8 months ago: Pay per click or PPC is a search engine advertising method, “where advertisers only pay when a … more →
Ad impression ratio
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Vladimir wrote 9 months ago: Click-throughs divided by ad impressions. This is a figure delivered by the media agency to the clie … more →
PPC Marketers OfferedTips on Enhancing Click Through Rate-CTR
ppctravelconsultant wrote 9 months ago: PPC marketers offered tips on enhancing click-throughs Businesses engaging in pay-per-click campaig … more →
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An 
Medley
