I interview my friend, New York Times best-selling author and creator of Buying Facilitation®, Sharon Drew Morgen. She discusses what Buying Facilitation is and her new book, Dirty Little Secrets: wh… more →
Sales and Sales Management Blogeskimon wrote 2 weeks ago: There’s a common premise in advertising: the client is always right. It worries me. Being … more →
Paul McCord wrote 3 weeks ago: I interview my friend, New York Times best-selling author and creator of Buying Facilitation®, Sharo … more →
Paul McCord wrote 1 month ago: Client Service, Not Client Servility By Charles H. Green Most client-serving organizations I know ma … more →
Paul McCord wrote 1 month ago: Thoughts about WIIFM by Jonathan Farrington When we agree to an idea or proposal, it’s because there … more →
Paul McCord wrote 1 month ago: How do you handle cold calls when you get them at home or the office? Although I haven’t bought any … more →
sassy wrote 2 months ago: Lesson #3 from the Wedding Industry Trenches Sometimes even the best intentions can backfire. We all … more →
sassy wrote 2 months ago: Lesson #2 from the Wedding Industry Trenches Careful what you pay for. What do you do when your clie … more →
sassy wrote 2 months ago: Lesson #1 from the Wedding Industry Trenches Now, we all know, this is an industry that’s based on r … more →
Green Otter Graphics - Rebecca Osterman wrote 2 months ago: Last week I bought a package of 25 bubble tools for my two year old. The container had all kinds of … more →
Sway Engine wrote 3 months ago: The choice for good marketers is never about implementing a “content marketing” strategy vs. a “trad … more →
Paul McCord wrote 3 months ago: Keeping in touch with prospects and clients can be a daunting and time consuming task. Phone calls, … more →
Craig wrote 3 months ago: When you enter a retail shop, you expect to be served within a reasonable time frame and with common … more →
Sway Engine wrote 3 months ago: Content marketing draws customers’ attention and makes your brand familiar and trusted. It helps mak … more →
radiantedge wrote 3 months ago: By Wendy Burge It used to be that having a website URL address was the way to show you were hip to t … more →
tonyfelicepr wrote 4 months ago: Come on in, the water's misleading So I’ve been seeing these commercials for Orbitz with t … more →
onprocess wrote 4 months ago: A small example, but one that is illustrative of how we approach our client relationships. [If you'd … more →
Sway Engine wrote 4 months ago: Establishing trust with customers through content marketing is easier said than done. The following … more →
Paul McCord wrote 4 months ago: Sales Presentations—Nine Ways to Jazz Them Up by Jim Meisenheimer Most salespeople are strong conver … more →
Paul McCord wrote 4 months ago: What Do Your Communications Say About You? by Paul McCord What are you doing with those prospects th … more →