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Blogs about: Client Relationships

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rethinking right

eskimon wrote 2 weeks ago: There’s a common premise in advertising: the client is always right. It worries me. Being … more →

Tags: Marketing, Account Management, advertising, agency, Brand Strategy, Context, Fresh Perspectives, Planning, presenting ideas

Interview of Sharon Drew Morgen on Buying Facilitation1 comment

Paul McCord wrote 3 weeks ago: I interview my friend, New York Times best-selling author and creator of Buying Facilitation®, Sharo … more →

Tags: Sales Process, Selling, Sales, Handling Prospect, sales failure, sharon drew morgen, Buying Facilitation

Guest Article: "Client Service, Not Client Servility," by Charles H Green1 comment

Paul McCord wrote 1 month ago: Client Service, Not Client Servility By Charles H. Green Most client-serving organizations I know ma … more →

Tags: Customer Service, Trust, charles h green, client trust

Guest Article: "Thoughts about the WIIFM," by Jonathan Farrington4 comments

Paul McCord wrote 1 month ago: Thoughts about WIIFM by Jonathan Farrington When we agree to an idea or proposal, it’s because there … more →

Tags: closing sales, Sales, Selling, jonathan farrington, Meeting customer needs, what's in it for me?

Questions, Objections, or Dead Ends?2 comments

Paul McCord wrote 1 month ago: How do you handle cold calls when you get them at home or the office?  Although I haven’t bought any … more →

Tags: cold calling, Communication, Sales, sales failure, Selling, overcoming objections

Taking the High Road1 comment

sassy wrote 2 months ago: Lesson #3 from the Wedding Industry Trenches Sometimes even the best intentions can backfire. We all … more →

Tags: Bride Behavior, Business Practices, Wedding Vendors, Vendor Relationships, experience?, Time waster, Drama

When Contracts Bite the Dust

sassy wrote 2 months ago: Lesson #2 from the Wedding Industry Trenches Careful what you pay for. What do you do when your clie … more →

Tags: wedding reality, Business Practices, Vendor Staff, snidebride, Wedding Vendors, professional courtesy, experience?, Wedding Coordinator, Drama

When Bad Bridal Behavior impacts Your Vendor Relationships

sassy wrote 2 months ago: Lesson #1 from the Wedding Industry Trenches Now, we all know, this is an industry that’s based on r … more →

Tags: wedding reality, Bride Behavior, Business Practices, snidebride, Vendor Relationships, bridal behavior, wedding industry lessons, ideal client, self respect

Why Is Working With A Small Business Like Blowing Bubbles?1 comment

Green Otter Graphics - Rebecca Osterman wrote 2 months ago: Last week I bought a package of 25 bubble tools for my two year old.  The container had all kinds of … more →

Tags: Graphic Design, small business advice, Marketing, Small Business, entrepreneur

Content Marketing: From Buzzword to Strategy

Sway Engine wrote 3 months ago: The choice for good marketers is never about implementing a “content marketing” strategy vs. a “trad … more →

Tags: content strategy, marketing strategies articles, Content Marketing and Sales, Content Marketing

Client and Prospect Communication--Some Help in Staying in Touch While Maintaining the Right Image7 comments

Paul McCord wrote 3 months ago: Keeping in touch with prospects and clients can be a daunting and time consuming task.  Phone calls, … more →

Tags: Sales Resources, Communication, communications, Client communication, corporate papers, Business Cards, Thank You Cards

Customer expectations

Craig wrote 3 months ago: When you enter a retail shop, you expect to be served within a reasonable time frame and with common … more →

Tags: Customer Service, customer expectations, Sales Techniques

Why Small Businesses Fail at Content Marketing

Sway Engine wrote 3 months ago: Content marketing draws customers’ attention and makes your brand familiar and trusted. It helps mak … more →

Tags: Content Marketing, Content Marketing and Sales

3 Hot Ways to Communicate with Your Customers Online!

radiantedge wrote 3 months ago: By Wendy Burge It used to be that having a website URL address was the way to show you were hip to t … more →

Tags: Radiant Marketing, Web-based Business Tools, Lifestyle Business Model, Small Business Edge, market position, System Leverage, Money Making Activities, conscious entrepreneur, Social Networks

I Bitz and Got the Bait and Switch

tonyfelicepr wrote 4 months ago: Come on in, the water's misleading So I’ve been seeing these commercials for Orbitz with t … more →

Tags: advertising, Integrity, Advice, Business, Public Relations, Marketing, Orbitz, bait and switch, Bad Customer Service

Adding Value Beyond Expectation

onprocess wrote 4 months ago: A small example, but one that is illustrative of how we approach our client relationships. [If you'd … more →

Tags: OnProcess, Added Value

Four Criteria for Building Trust

Sway Engine wrote 4 months ago: Establishing trust with customers through content marketing is easier said than done. The following … more →

Tags: Content Marketing

Boost Your Sales: "Sales Presentations--Nine Ways to Jazz Them Up," by Jim Meisenheimer2 comments

Paul McCord wrote 4 months ago: Sales Presentations—Nine Ways to Jazz Them Up by Jim Meisenheimer Most salespeople are strong conver … more →

Tags: Selling, Sales, Presentation Skills, Communication, sales presentations

Boost Your Sales: "What Do Your Communications Say About You?" by Paul McCord5 comments

Paul McCord wrote 4 months ago: What Do Your Communications Say About You? by Paul McCord What are you doing with those prospects th … more →

Tags: Personal Marketing, Communication, Trust, Selling, Sales, Marketing, prospecting, Client Communications


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