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Romania : Mandinga channel Latvia's 'Pirates of the Sea'

Romania : Mandinga seem to think that they are from Latvia as they are looking very ‘Pirates of the Sea’ with the release of their new video for ‘Ce poveste’ with Connect-R. 154 more words


Virent expanding plant-based bottle program with Coca-Cola

Virent Inc. (USA) will expand production in Madison of a plant-based chemical that can be used to make renewable plastic bottles, through an additional investment by The Coca-Cola Co.  393 more words

Coke's Digital Campaign Takes It Up a Notch

Out-of-home digital marketing has taken a leap onto billboards.  Coca-Cola, working with Clear Channel Outdoors, has developed interactive billboards to grab the interest of the media-savvy consumers. 167 more words


Awesome Coca Cola "Just Dance" App

Coca Cola releases the “Just Dance” app to encourage its users to live more active lifestyles.

To get the Just Dance app, either get a 250ml can of ‘Coca-Cola, ‘Coke Zero, or ‘Diet Coke if your in a European Market. 16 more words


Roses are Red

I’m new to the advertising world.

Not that I’ve never watched/been intrigued/shocked/appalled by TV adverts… But now, it’s my job to transform complicated medical data into appealing, exciting, influential information while being uncompromisingly scientifically accurate!!! 326 more words

Sore Thumb Thinking

Odwalla Upsizes and Updates Packaging

Odwalla’s most recent packaging update has upset some consumers.  The premium juice maker was considered a leader in sustainable packaging by using Coca-Cola’s PlantBottle technology, but the makeover has them abandoning the PlantBottle in favor of the regular plastic bottle used by other beverages (BevNet story… 380 more words


Those Silly Coke Bottles With Names On Them Increased Sales For The 1st Time In A Decade

If you were roped into buying a Coke this summer because you or your friends found their name on a bottle, you just helped contribute to Cokes first sales increase in over a decade. 288 more words

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