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Branding Brandy

One of the most valuable lessons I’ve learned in my communications classes is branding.

Currently, I have one blog, other than this, which is basically the junk drawer of my mind. 143 more words

Inspiration

New Look Campaign For CASA of Oklahoma County

One of our favorite things to do is work with outstanding non-profit organizations. A quality client doing important work in the community is the best collaboration partner you can have. 359 more words

Marketing

Change of Space

Working at your home takes a certain kind of discipline that has to be cultivated. How do you stop yourself from trying to clean the house to avoid writing that article? 334 more words

Tips

Five Tips for Your Next Live-Tweet

Yes, it’s my first “listicle.”
Video: https://vine.co/v/Mn1aiKttMFp

Here are some lessons I learned from my first live-tweet of American University’s 2014 Social Learning Summit. These are not hard rules, but rather some best practices you may want to follow when live-tweeting. 436 more words

American University

Strategy behind BTN's prime-time selections

Earlier this morning, we released BTN’s 2014 primetime football selections. The six games to air in prime-time this fall will include the 2013 Big Ten Champion Michigan State, Ohio State, Michigan and Big Ten newcomers Maryland and Rutgers. 463 more words

Communications

"Ask Me Anything" - Should we love or fear Reddit AMAs?

I’m a guy who knows next to nothing about Reddit, here to teach you about AMAs.

I’m Evan Petrone, of fleeting Backwards Piano fame.  When my arms aren’t in knots, I put them to use writing about communications, culinary arts, and hockey. 769 more words

American University

Crowdfunding Hits the Czech Republic Hard

Crowdfunding has only recently taken of in the Czech Republic. Why is that?

Social Networks