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A/B Testing Helps Focus Your Campaign

A/B testing is when you run two different versions of something, such as a Facebook ad or a landing page, with subtle variations to see which one performs better. 559 more words

Content Marketing

How to smash the myth that 'founders can't scale'

There is a belief in the business world that founders can’t scale.

That is, to put it another way, a company’s growth curve will eventually outstrip the capabilities of its founders. 1,122 more words


B is for Bedside Table

When you’re away from home it’s the little things you miss. Well, there are some pretty big things too; free food on tap (admittedly there isn’t an actual tap. 337 more words

Start Email Marketing In A Flash

By Chad D. Lerch

I have experienced the power of multi-channel digital marketing, and it’s a blast.

I love to drive traffic and sales through paid search (PPC), search engine optimization (SEO), social engagement, and email marketing. 527 more words

Digital Marketing Tips

How to be Amazing at Email Marketing

In a world of Facebook, Twitter, and blogs, using email to market your small business may seem about as archaic as using a courier pigeon these days. 457 more words

Social Media

April Constant Contact.....

Click Constant Contact Logo for the First Met Church April 2014 Mail Out.


Three Email Marketing Tools!

If you’re about to start a marketing campaign and are only using print materials, stop right there! It’s 2014 people! Get with the times! Don’t limit yourself to the world of print and jump on the e-marketing train! 173 more words