Blogs about: Consumer Generated Media

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Digital: Old Media Still Powerful, Real Friends and Virtual Strangers, GRPs

francisanderson wrote 5 days ago: Old Media Still Powerful: Blogs Follow News Outlets 2.5 Hours Later A new study by Cornell researche … more →

Tags: Digital, advertising, Business, Decision Making, nielsen Company, Online Advertising, User Generated content, word of mouth

Collaborative conversations

specialdee wrote 2 months ago: Cover of Social Media Marketing: An Hour a Day More thoughts on social media marketing from D … more →

Tags: News, 1, Newspaper, Communities, Blog, Business, Dave Evans, Social Media Marketing: An Hour a Day, Brand

Baking a social media cake

tomob wrote 2 months ago: (The other day a client was probing about our methodology. They were asking lots of smart questions … more →

Tags: Advocacy, Marketing, MotiveQuest, Community, Social Media, tomob

5 reasons why your company should be afraid of old people

Rodger Banister wrote 3 months ago: Nielsen Online has just released a report on the growth of Social Media. Globally, it is expanding s … more →

Tags: Social Marketing, Branding, Social Media, Nielsen, Baby Boomers, buzz media

Social Media and Skittles

magnostic wrote 4 months ago: In about the time it takes to down a bag of Sour Skittles, a handful of nitwits hijacked the redesig … more →

Tags: Marketing, Social Media, social media marketing

The Periodic Table of the Social Media Elements138 comments

Rick wrote 4 months ago: Social Media really is a lot like chemistry. There is a huge pool of elements you can choose from an … more →

Tags: Innovation, science of social media, people using Twitter, top twitter, User Generated content

Forrester's brand monitoring wave

Remi Maddens wrote 5 months ago: Two years ago Forrester’s brand monitoring Wave evaluated vendors that help marketers monitor mainst … more →

Tags: Branding, Forrester, Social Media, advertising, brand monitoring, Market Trends

The Profit In Consumer-Generated Media

Edward J wrote 8 months ago:   Possibly one of the best things to happen to online marketing in Dubai, consumer-generated media ( … more →

Tags: internet marketing/ online marketing, Web marketing service, Professionals, researches, professional web solutions, Dubai

""I think when we call it 'consumer-generated media,' we're being predatory"

olcayto wrote 8 months ago: Said Ted McConnell, general manager-interactive marketing and innovation at Procter & Gamble Co. … more →

Tags: advertising, reality, social network

Congratulations Motrin. You just proved why every brand needs to understand Social Media22 comments

Dave Knox wrote 8 months ago: Are you still trying to convince your management why your brand should be monitoring Social Media?  … more →

Tags: 21st Century Media / Social Media, Brand Marketing, Social Media, Marketing, twitter, Brand, Brand Management, motrin, Babywearing

Ding Dong the Witch is Dead

Stuart Parker wrote 8 months ago: cher … more →

Tags: Classics, News, nz, Politics, UGC, Suck my balls Helen

An Interview with the Man Who Coined Consumer-Generated Media

Dan Schawbel wrote 8 months ago: Today, I spoke with Pete Blackshaw and it was tremendous. This is certainly one of my favorite int … more →

Tags: Book Reviews, Interview, People, Personal Branding, Social Media, Success Strategies, pete blackshaw, word of mouth

Sara Palin & SNL: Josh Bernoff has Questions . . . . 1 comment

tomob wrote 8 months ago: We sent out an email blast last week about our BrandAdvocacy ‘08 website and got some question … more →

Tags: online research, Social Media, bernoff, "brand advocacy", brandadvocacy08, Forrester, McCain, MotiveQuest, obama

What's with Korea and CGM/UCC/UGC? 1 comment

vaiguoren wrote 9 months ago: I ran into this LG video contest and wondered what has become of the big “UCC” (User Cre … more →

Tags: Korean Web 2.0, korea ucc, KOREAN WEBSITES, Korea Websites, Korean Social networking, UCC, user-created content, cgm, UGC

Doritos' Fifth Consumer Generated Ad

Nathaniel wrote 9 months ago: Doritos is doing it yet again. A user generated ad campaign. For the fifth time Doritos is invitin … more →

Tags: cgm, Consumer generated ad, crash the super-bowl, Digital Campaign, Doritos, frito-lay

I told you so

Stuart Parker wrote 9 months ago: As someone who has submitted and reviewed CV’s on several occasions over the years, one of the … more →

Tags: Adventures, Blinks, Brand, News, nz, Politics, UGC, Whoa that's deep, Google

Satisfied Customers Tell 3 Friends, Angry Customers Tell 3000

womlinda wrote 9 months ago: If you have not heard of Pete Blackshaw yet, he is the author of a new book, “Satisfied Custom … more →

Tags: Word of Mouth (online), WOM, WOMbeat!, Social Media, consumer opinions, online reviews

It's OK to talk to consumers in their social media space4 comments

g2121 wrote 9 months ago: Here’s some research out of the States that has some interesting findings around consumers … more →

Tags: Social Media, User Generated content, blogs, Research, Social Networks, GenY, Consumers

Hertz #1 By a Mile – Thanks Walter!1 comment

tomob wrote 9 months ago: On Friday afternoon I returned to the Hertz LAX location at 12:30 PM with 1 hour until my flight lef … more →

Tags: Hertz, tomob


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