Blogs about: Consumer Packaged Goods
Featured Blog
Leroy Merlin Makes Home Improvement Beautiful
You have probably seen the fantastic online work done for Swedish home furnishings giant, Ikea (if not, here’s an example of their latest mind-bending masterpiece). Now French home improvement and gar… more →
Attention Shoppers!
Good morning China! Starbucks will soon be selling frappuccinos in your grocery stores
wrote 1 week ago: Starbucks has been working tirelessly to expand its business in China with its promise to open 1,000 … more →
About
wrote 1 week ago: Donna Galdjie is a seasoned marketing professional specializing in Food & Beverage clients. Wit … more →
Brand enhancement with smart packaging to grow with 99% reduction in printed electronics cost
wrote 1 month ago: Brand enhancement with smart packaging to grow with 99% reduction in printed electronics cost. The e … more →
Celebrity Endorsement Queen Elizabeth's II Style
wrote 1 month ago: This posh-looking seal is displayed on the products that are supplied to the royal family. From Twin … more →
If it ain't broke, break it
wrote 1 month ago: Do you suffer from excessive stress sweat? Do the invisible stains on your kids’ gym clothes r … more →
Five Reasons BYOD Is Best For Retail Sales Order Entry
wrote 2 months ago: If you’re a distributor, sales orders are where it all begins. Nothing happens until a retail … more →
The Shopkick App: Why I Think it's a Genius Idea
wrote 2 months ago: Shopkicking: The act of going to retail stores for no other reason but to gain Shopkicks. Shopkickin … more →
Blazn Packaging On-shelf
wrote 3 months ago: A look at how Blazn’ brand packaging separates from the crowded shelf. … more →
Everything Starts and Ends with the Consumer in Mind
— 24 comments
wrote 4 months ago: As Brand Leaders, our days get busy, running from meeting to meeting, trying to deliver our numbers, … more →
Manage Your Own Career with an Honest Self Evaluation
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wrote 4 months ago: This time of year is when you sit down with your boss and have the dreaded annual performance review … more →
Consumer Packaged Goods (CPG) - A Support Strategy - Ansafone Contact Centers
wrote 4 months ago: A Note: Leonard Scales is now Director of Sales and Marketing for Ansafone Contact Centers – An indu … more →
Dropping Data to the Bottom Line
wrote 5 months ago: Most businesses can collect data and a lot of it, but making that data useful and available to decis … more →
How to Manage your Marketing Career from ABM to CMO
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wrote 6 months ago: At every level you have to adjust to the new role. Brand Managers fail when they keep acting like A … more →
Election 2012: The New "Reality" Show
wrote 6 months ago: Like everyone, we too survived the 2012 Election, and given the excessive….errr, extensive…post-mort … more →
Ivory Soap Special Edition Modern Vintage 10-Pack for Procter & Gamble
wrote 6 months ago: Ivory Soap Special Edition Modern Vintage 10-Pack for Procter & Gamble The Ivory Soap Modern Vi … more →
A Paean to Amazon
wrote 7 months ago: In his ninth labor, Herakles was challenged to take the belt of the Amazon queen, Hippolyta. Which … more →
3 Success Factors in Moving to a Single Global ERP Instance for CPG Companies
wrote 7 months ago: Managing multiple ERP instances is common for Consumer Packaged Goods (CPG) companies who inherit a … more →
Lessons Learned from Other Industries: Consumer Packaged Goods
wrote 7 months ago: The consumer packaged goods industry is one that greatly differs from that of fine arts. Their missi … more →
Why Agencies Matter
wrote 7 months ago: Today, let’s take a step back and talk for a moment about “why agencies matter”. Or, really, why AL … more →
