Blogs about: Consumer Perception
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Behavioral Targeting’s Evolving Perception
No sooner did I report the changing consumer perception of behavioral targeting – a notable shift toward acceptance – than a new study emerged showing the exact opposite. One quick note before diving … more →
The Lunch Pail
Who are you? I'm Confused!
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wrote 2 months ago: So many people talk about branding, but what is it and who are you? Branding – definition by the Ame … more →
Behavioral Targeting’s Evolving Perception
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wrote 2 months ago: No sooner did I report the changing consumer perception of behavioral targeting – a notable shift to … more →
Brands Slacking in Push for Fairtrade
wrote 5 months ago: Many Fairtrade brands are failing to maximise potential sales by assuming that consumers won’t buy F … more →
Promotional Products—The Key Ingredient to Integrated Marketing
wrote 5 months ago: Click for PDF document – How Promotional Products, Print and Television Advertising Impact Con … more →
Mobility in retail in-store applications
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wrote 5 months ago: Retail Mobility refers to the collection of real time accurate data at any point of store activity a … more →
Back to Basics: Grass-fed, Natural, Organic, Hormone and Antibiotic Free
wrote 6 months ago: from: agweekly.com “Growing at alarming rates are the grass-fed, natural, organic and no-added … more →
Extension Publication Answers Consumers’ Quesions About Grass-Fed Beef
wrote 7 months ago: from: cias.wisc.edu “A consumer’s guide to grass-fed beef provides information about the healt … more →
Trust me* I'm a brand
wrote 8 months ago: So, do you, do you trust me? If not, why not? I said ‘trust me’, isn’t that enough … more →
Can Adamo Change Consumer Perception of Dell?
wrote 9 months ago: Dell Adamo Originally uploaded by bruceeric_anderson Remember Legally Blonde, the film about a soror … more →
Hurry honey, the ads are on!
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wrote 11 months ago: People keep complaining about ads. It’s a never-ending story. Or perhaps a story of the past w … more →
Maintaining Good Web Content
wrote 1 year ago: Maintaining a high level of quality in both your site design and site content can produce improved v … more →
When is a coupon more than a coupon?
wrote 1 year ago: In a previous post I discussed multiple sides of the issue concerning couponing. Specifically, I add … more →
Asiana Airlines Takes 5th in Airline of the Year Awards
wrote 1 year ago: In Skytrax’s annual airline awards, Asiana Airlines, rival to Korean flagship carrier, jumped … more →
Perception is Nine-Tenths of this Law
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wrote 1 year ago: There is an old axiom in the legal field: "Possession is nine-tenths of the law." In … more →
Design of Wine Bottles Makes Significant Difference in Perception and Taste
wrote 1 year ago: A new study, which appears in the May issue of the Journal of Marketing, surveyed more than 300 indi … more →
