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Content is the king - 6 steps for converting content into leads

There are masses of articles and books written by experts explaining the importance of using effective content as part of your marketing strategy.

86% of B2B marketers… 529 more words

Dynamics CRM

Good writing is four questions away

According to The Social Times, over the past 10 years our attention spans have dropped from 12 minutes to 5 minutes. This is due to our fast-paced lives, technology and of course, social media. 205 more words


Enough with the "Content is king" crap

How many headlines like “Content is king”, “Context is king” or “If Content is king, something else is queen” have you seen in recent months? Quite a few, right? 424 more words

Content Marketing

Great Content for Conversions, Great Content for Insurance

“Content is the reason search began in the first place.” Lee Odden, TopRank Marketing

Lee Odden hit the nail on the head with this quote, marketers need to remember the reason why we write content – for the readers. 306 more words


Content is King-Do you believe in that statement?

Image courtesy of iosphere/FreeDigitalPhotos.net

Do you believe in the Bill Gates concept “Content is King.” When I started this blog, I was not giving hundred percent efforts to enrich the quality of the content as this used to be my personal blog in the beginning. 818 more words

Reji Stephenson

Digital marketing | Content Will Always Be King

 By Geraldine Howe

You have just completed optimising your web site, researching keywords and ready to create your content

What is Content?  

 Content is the substance or matter of brand engagement and brand conversation. 853 more words

Content Marketing