For social media marketers, the Facebook “like” is one of the most valuable currencies there is. A like may not be an end in and of itself—the ultimate goal is to develop customers, converts, and brand ambassadors—but someone who likes your company page is that much closer to seeing your content, engaging with it, sharing it, and forming positive associations with your brand. 459 more words
Tags » Content Marketing
One of the most popular strategies born during the “Internet Marketing Gold Rush” era was SEO – Search Engine Optimization. 226 more words
At my wedding the best man, Brett, gave a toast. He told us exactly how his lifelong friendship with my husband Jon started.
When they were preschoolers, he’d walked up to Jon and said, “Hi. 333 more words