Tags » Content Marketing

Should Content-Driven Culture Intervene or Interact?

Case Study:  How do  small group interaction methodologies inspire a content-driven culture?

Related:  5 Tips to Help Your Colleagues Become Successful Content Creators/CMI.com/Dan Smith

We’ve got 3 important theories or systems of ideas to explain how improving or leading structures, processes, and systems when communication depends on performances among groups: 61 more words

Customer Experience (CX)

Brand Journalism: Share your brand’s story

by Chelsey Webber

The concept of brand journalism is quickly becoming a trend in the world of public relations and marketing. Some professionals even venture to say that brand journalists will soon be in high demand. 384 more words

Social Media

Facebook Owns Corner on Content Sharing—Good News For Small Businesses Ready to Dip Toes into Facebook Water

This is intersting. eMarketer came out with a report today showing that Facebook accounted for 81% of content sharing activity in Q4 2014. In fact, the report shows that Facebook has expanded its share of content sharing by 8.2% year over year. 160 more words

Small Business Marketing

Deal Sites: Local, mobile and social marketing all in one place

Joy Lynskey

Over the last few years, marketing executives have highlighted the importance of social, local and mobile marketing. In response, a new type of marketing option evolved that combined the three into one centralized platform. 1,025 more words

Beginner's Guide

Some great advice from none other than Roald Dahl

I came across this little gem on Twitter recently. Jay Williams wrote to Roald Dahl in 1980 asking for some advice on a short story he had written. 18 more words

Content Marketing

The success of your video depends on your script

YouTube – The 2nd most popular search engine in the world.

Whatever you’re selling, whatever you’re looking for its the first port of call.

The rise in the significance of video in the modern marketing mix has been nothing short of astonishing. 385 more words

Content Marketing