Digital communications are incredibly measurable. Marketers know which websites refer the highest quality traffic their own sites and they know which pages on their websites do better job of converting visitors into customers. 709 more words
Tags » Content Marketing
Editor’s Note: This is a guest blog post by Alysa Seeland, a content marketing expert for early stage startups. See more about Alysa below.
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“Written kisses don’t reach their destination, rather they are drunk on the way by the ghosts.
For those of you who’ve attended one of TMC’s ITEXPO events, chances are you’re spending the next few days resting up, charging the tablet and resting your voice in preparation of four dynamic, informative, action-packed conference days. 556 more words
This week Forrester Research released a study on the maturity of content marketing. Naturally, I was super eager to read it and see what gems I could learn. 293 more words