Tags » Content Marketing

Marketing is changing...

The process of going online to find information has become a regular part of everyday life. Say a customer has just been let go from their job and all of a sudden they can’t afford the rent.  248 more words

Content Marketing

Your Ultimate Product Launch Formula

Looking for the ULTIMATE product launch formula?  The quickest, easiest way to launch a product and ramp up sales is to…

identify what your audience wants badly… 24 more words

Content Marketing

Don't be a hashtag hater!

I have noticed a growing trend alongside the engulfing of social media in our lives – the rebellion against it. People proudly declare, “oh I never check Facebook” or “did you send me a link?” with a tone and manner as though they are superior to it. 312 more words


The story you don't want to hear...

The edited transcript of a speech I gave to the PRMoment (www.prmoment.com) conference on “Storytelling:  The role of public relations as a content provider” on 20 November 2014 in London… 2,358 more words


Friday Five

Why Has Content Marketing Become a Core Part of Digital Strategies? http://www.mycustomer.com/feature/marketing/content-marketing-rapidly-becoming-critical-part-digital-marketing-smes/168189

The days of traditional forms of marketing are nearly over. It is easy to skip or opt out of ads these days. 498 more words

Friday Five