Tags » Copywriting

Kitchens, cosy knits and kids toys

Happy new year from Inkreditorial! We’ve been so busy getting ready for Christmas – and then getting over Christmas – that we’ve forgotten to update our blog recently. 214 more words


The Oxford Comma

Being new to the world of professional writing, I never knew what an Oxford comma was.  I’ve heard of it though, in the fab song by Vampire Weekend, with it’s catchy lyric “who gives a f**k about an Oxford comma?”  If you have a few minutes, have a listen! 275 more words


Copywriting VS Copyright

“No, I don’t work in the legal sector.”  It’s a phrase I’ve been saying often unfortunately.

Sorry, but being new to the profession of copywriting, I find myself having to explain in detail when someone asks me what I do.   323 more words


Working the worldwide web

Over the past few weeks, we’ve been working on the re-launch of one of our members’ websites.

Nothing special about that, you might say. People are doing that all the time. 304 more words

Graphic Design

How much do you value good writing?

We’ve seen a lot of discussion recently, on industry blogs and elsewhere, on the subject of copywriters’ fees.

At the heart of the debate seems to be a level of grievance, veering towards outrage, held by some writers who claim that many of today’s clients are expecting them to work for only marginally more than the British minimum wage. 520 more words


How to increase the PageRank of a new Wordpress site

Over the last couple of weeks, I have been trying to increase the PageRank of the WordPress site I created for Dordogne wedding band SouthWest ( 1,186 more words


Should a fitness copywriter have writing experience, fitness experience, or both?

The internetwebs – particularly social media – has flattened the landscape somewhat. It’s democratised things. Instagrammers with a good set of abs and a frisky amount of followers brand themselves “fitness models”. 471 more words

Nicola Joyce