Tags » Corporate Identity

Annual Review: Chestnut Health Systems

A few years ago, I completed an annual review for Chestnut Health Systems and it remains one of my favorite pieces in my portfolio.  Developing a business brand identity from scratch is no easy task, but sometimes it can be just as challenging to develop a single piece that complements an existing brand that marries well with other items (especially when you are a freelance designer with little knowledge of the company – Google to the rescue!). 174 more words

Graphic Design

KALINA

    Logo design for the very talented singer/songwriter KALINA
    
    

Mission Statements are not (always) BS

Most mission statements are pretentious, overblown, pieces of crap that have no use to anyone. In fact, almost all of them are a source of incredible embarrassment. 676 more words

L.A.B.

RESEARCHING 12 LOGOS - Section 1

These are the twelve chosen logos that I think are memorable or graphically strong.

APPLE

Ron Wayne – 1976

NIKE

Carolyn Davidson – 1971

OLYMPICS… 73 more words

CORPORATE IDENTITY

DETAILED ANALYSIS - Section 2

These were the three logo’s that I decided to analyse.

FEDEX

This is the first FedEx logo created in 1971 or better known as Federal Express between up until 1994. 827 more words

CORPORATE IDENTITY

Fashion Websites and Marketing What Works?

Is SEO really the driving force for bringing more traffic to your Fashion or lets say E-Commerce website? It is helpful yes, but what research has shown is that it is not the main driver of traffic to the site in this market.   147 more words

WebSite Design

Cognitions, Corporate Identity and Relationship Marketing

I have a Renault Kangoo. It’s a great car / van which gets me up most roads and dirt tracks despite not being a 4 x 4 wheel drive (for my mountaineering exploits). 1,032 more words

ELT Management Posts