Blogs about: Cpg
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Study: Two-thirds of Consumers Reading Labels More Often
Study: Two-thirds of Consumers Reading Labels More Often A survey released today by the Nielsen Co. found that 65% of American consumers say they notice information on food packaging more often compar… more →
Consumer Lab
Losing Brand Loyalty: CPG Brand Defection in America
Barry Vucsko wrote 3 days ago: An illuminating study was done by the Pointer Media Network and the CMO Council regarding the defect … more →
Proctor and Gamble on Multi Version Pricing
Rags Srinivasan wrote 3 weeks ago: Last quarter many CPG companies including P&G reported increase in profit despite declining or s … more →
The Goldstein Group Website
kenyonphillips wrote 3 weeks ago: CLIENT: The Goldstein Group PROJECT: Website copy for The Goldstein Group, a mid-sized consultancy … more →
The Goldstein Group HTML Email Blast
kenyonphillips wrote 3 weeks ago: CLIENT: The Goldstein Group PROJECT: Headline and body copy for an HTML email blast showcasing the … more →
Progress on Duthie Hill Mountain Bike Park
King County Parks wrote 3 weeks ago: We went out to meet Mike Westra of Evergreen Mountain Bike Alliance (EMBA) to take a look at their … more →
Do CPG companies need to become retailers?
Dick Seesel wrote 3 weeks ago: Today’s Retail Wire discussion focuses on consumer packaged goods companies developing their o … more →
Il Mulino Flavored Olive Oils Print Ad
kenyonphillips wrote 3 weeks ago: CLIENT: Il Mulino New York PROJECT: Headline and body copy for a print advertisement showcasing Il … more →
Congratulations Meagan!
cpgfla wrote 1 month ago: Meagan C. Arrastia, one of our research associates, has entered the Instructional Systems PhD progra … more →
Safeway Moving Up The Value Chain
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Rags Srinivasan wrote 1 month ago: In February, CEO of Safeway Mr.Steve Burd expressed his dissatisfaction with the CPG brands over the … more →
U Fride on Club Penguin!
flipman wrote 1 month ago: I saw U Fride on Club Penguin- 8 May 2009. … more →
Thomas Edison Would Be Unemployed Today
bdbarbera wrote 1 month ago: I was having an interesting discussion this morning with a couple of innovation colleagues of mine. … more →
Are China consumers more fickle?
Angie wrote 2 months ago: I was reading the summary of a white paper launched yesterday by AdAge China with the headline … more →
Green efforts from the consumer goods front
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Tielman wrote 2 months ago: With climate change in the news and the prospect of volatile oil costs, the pressure is on for fast … more →
Is there a "brand space" for bad beer?
Dick Seesel wrote 2 months ago: An interesting topic in today’s Retail Wire, especially for a blogger from Milwaukee: The disc … more →
PepsiAmericas.com
copyryan wrote 2 months ago: PepsiAmericas is the second largest bottler of Pepsi products. The website was redesigned to differe … more →
Walmart's Private Label Product Packaging Re-Design
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mattearleyworks wrote 2 months ago: It’s Out There The word is out: Walmart has re-designed their private label products, a re-mol … more →
Mimo777's April party
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puffleparty66 wrote 2 months ago: Mimo777’s party was awesome I’m ganna show you some pics, But first I’m posting th … more →
Sorry...
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Mokibob wrote 2 months ago: Hey! Sorry I haven’t posted for awhile. Thanks to Piazzzza and Alowicios this site is still r … more →
Sorry...
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Mokibob wrote 2 months ago: Hey! Sorry I haven’t posted for awhile. Thanks to Piazzzza and Alowicios this site is still r … more →
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