Blogs about: Cpm Rates

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CPM Pricing Will Ultimately Put EMSPs Out Of Business

After my tirade yesterday against volume-based CPM pricing in the email marketing sector, I was disappointed to see the recent post on Bronto’s blog announcing the vendor’s move towards a … more →

NxtERA Marketing Blog

Twitter Groups Business Model

Scott wrote 7 months ago: I have been doing a ton of microblogging on Twitter lately, and I am disappointed that there still a … more →

Tags: Business Model, summize, Tweetmas, twitter, Twitter groups

Vertical Media (Glam, Break, Federated...) - blah! — 3 comments

un1crom wrote 1 year ago: Today a little bit of a spat broke out about Federated Media and Glam. John Battelle wanted to make … more →

Tags: Data Mining, Economics, Business Strategy, Online Advertising, Glam, break, Vertical, Niche Marketing

CPM Pricing Will Ultimately Put EMSPs Out Of Business — 3 comments

Elana Anderson wrote 1 year ago: After my tirade yesterday against volume-based CPM pricing in the email marketing sector, I was disa … more →

Tags: 'database marketing', customer analytics, Marketing, Marketing Technology, Web Analytics, eMail Marketing, marketing database, Bronto, Targeting

CPM Pricing Is To Blame For Bad eMail Marketing — 5 comments

Elana Anderson wrote 1 year ago: One of the issues I am currently working on is to understand what it takes email marketers to move b … more →

Tags: customer analytics, 'database marketing', Marketing Technology, Online Marketing, Campaign ROI, Cheetahmail, e-dialog, eMail Marketing, Epsilon


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