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Southern Obsession Salon - Creative Brief

Creative Brief for Southern Obsession Salon

Focus: Southern Obsession Salon wants to tell a story about friends and family. They want you to come over and eat a slice of pecan pie, sip some sweet tea, and talk about life. 191 more words

Creative Brief

The Matchwork - Creative Brief

Creative Brief for The Matchwork 

Focus: The Matchwork wants to create a brand video that tells a story about finding “The One” using their tool the Interview Accelerator. 225 more words

Creative Brief

Possible Solution: Picky Eater Cooking Class

I’ve been thinking lately about creating a cooking class for kids for my final solution. It can be weekly or just a one-time event, and I would design the advertising, menus, website, etc., as well as possibly a take-home goodie basket with a cookbook and other things. 92 more words


Target Audiences

My target buying audience is parents of young children, however the design and content will be targeted towards the children. The children are in grade-school, therefore ages 4 – 13. 228 more words


Comedy Writing for Screen Writers

This is a great article that I found online about Comedy writing. I always wondered how some of the actors were so funny. Then I realized that the writers have written a lot of the material that the actors and actresses deliver. 24 more words

Creative Arts

A CREATIVE BRIEF: When questions are answers

Last Saturday, I attended a seminar on Digital Advertising entitled “Gen Ad: Transcendence”. The main objective of the event is to inform and give students ideas about the new age of advertising. 2,747 more words


Collaborate vs. Order taking

Why are creative briefs so difficult for people? Even I struggle with understanding them and I helped formulate our template!

If your company is like mine, I think we are trying to fit every creative project into a one-size fits all and that is just not reality – unless your company does the same type of projects and has one client. 496 more words