Tags » Cro
When severe weather disrupts services it is important to clearly communicate the impact to users who may already be stressed. Website owners, both public and private sector, should be prepared to run live user tests during disruption to gather "as it happens" insight. 387 more words
In drug development it is important to try to answer as many questions as possible in as few drug studies as possible. If you expose humans –or other animals for that matter- to new and potentially harmful compounds, then not getting everything you can out of it, seems a waste. 439 more words
By exposing senior managers to UX videos of actual customer pain points, ao.com replaced hunch-driven with insight-driven design dramatically improving their overall online performance.
Putting customers first… 701 more words
Tim MacDonald, chief risk offcer (CRO) at Boston Private Bank, speaks with FTF News about why firms should be taking into consideration the potential operational risks of new financial products, especially in the early developmental phases. 43 more words