Tags » Customer Expectations

Will New Calorie Labeling Rules Affect Consumer Behavior?

Here’s a question for you as a consumer: Do food calorie counts affect your behavior? Why or why not?

Here’s a question for you as a food marketer… 192 more words

Customer Expectations

Cognizant's 2014 Shopper Experience Study

RIS News and Cognizant have published a report on the state of the shopper experience in 2014. More than 5,300 respondents in the United States, the United Kingdom, Germany, and China were surveyed. 172 more words
Part 3: Targeting Customers And Gathering Information

2014 Retailing Customer Service Champions

1to1 Media recently released its 2014 Customer Champions report. This is how it defines customer champion:
“Behind every successful enterprise-wide customer strategy is an individual who tirelessly… 268 more words
Part 3: Targeting Customers And Gathering Information

2014 Customer Champions

1to1 Media recently released its 2014 Customer Champions report. This is how it defines customer champion:

“Behind every successful enterprise-wide customer strategy is an individual who tirelessly… 431 more words

Customer Expectations

Global E-Tailing Is Booming: A New Report

As have discussed before (see 1, 2, 3, 4, 5), global E-Commerce is now a massive worldwide phenomenon. There are opportunities virtually everywhere for the smart marketer. 43 more words
Part 3: Targeting Customers And Gathering Information

Is Choosing a New Location an Art or a Science? Both?

For physical stores, one long-time planning assumption relates to the concept of “location, location, location.” This is still true. 
Randy Myers, has a valuable story on Inc.com (“The Art and Science of Choosing a New Location”) — “Expanding into a new location can be a challenge. 62 more words
Part 3: Targeting Customers And Gathering Information