Tags » Customer Research

User Research, Attitude, and Behaviour #UserResearch

An excellent user research video by Tomer Sharon, UX Research at Google.

The insight and data he uses to discuss the principles of research, really help clarify the importance of doing user research well. 7 more words

Process

Nielsen: Doing Well By Doing Good

55% of global respondents in Nielsen’s corporate social responsibility survey were willing to pay extra for products and services from companies committed to positive social and environmental impact—an increase from 45% in 2011.   82 more words

Sustainable Brands

Adam Carolla as a role model for strategic sellers

Strategic Channels

During the week I started to look at the history of television and was drawn to the associated history of TV programming and TV sets.   342 more words

Messaging Strategy

If you really don’t want to know, don’t ask: when customer feedback research fails.

I was recently making a purchase and the salesperson told me that I would be getting a follow-up email asking for feedback on my experience. He told me that he would really appreciate if I could rate him ‘10’ on all items (out of 10). 323 more words

30h: Why prototype

I cancelled the test group for Saturday as it turned out that no-one was in town due to Bank Holiday weekend. Fair enough. The new date is tomorrow Tuesday 27.5. 333 more words

Startup