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Blogs about: Customer_experience

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Another step on the path forward - the new digital channels whitepaper

cristene wrote 3 days ago: Going digital: The connected, collaborative path forward is finally published.  The link is in the r … more →

Tags: #IBMCRM, Community, Consumer Behavior, CRM, Customer_Advocacy, IBM, IBV, web2.0, Digital

All about the Customer

ckckjones wrote 5 days ago: In the development of our IT customer experience (itCx) initiative, I’ve been collecting enorm … more →

Tags: CEM, customer, Theory

itCx Codex - Terminology for shared understanding

ckckjones wrote 1 week ago: The following is an initial take on a common vocabulary, in real-people terms, that we can use to be … more →

Tags: CEM, ITIL, Introduction, Terms, Theory

What is the purpose of itCx?1 comment

ckckjones wrote 1 week ago: itCx is my short-hand for information technology customer experience and it exists as both blog (wha … more →

Tags: CEM, ITIL, OUHSC

McKinsey and MIT on collaboration - and its meaning for innovative market making

cristene wrote 3 weeks ago: Link to PDF of McKinsey/McAfee interview Wanted to recap some of the great soundbytes – none o … more →

Tags: #IBMCRM, CRM, IBM, Andrew_McAfee, Collaboration, CX, Innovative_Market_Making, MIT

An example of smarter customer focus: Strategic Service Delivery from Opower

cristene wrote 3 weeks ago: Strategic Service Delivery is about activities that improve customer interactions through new channe … more →

Tags: #IBMCRM, Consumer Behavior, CRM, IBM, IBV, customer focused, CX, Path_Forward, smarter_customer

7 ideas to save you money on holiday shopping...(as consumers, not marketers...)2 comments

cristene wrote 1 month ago: So, I am not, I admit it, a last minute holiday shopper.  This is generally a boon for those who I d … more →

Tags: Community, Consumer Behavior, Customer_Advocacy, Marketing, web2.0, holiday_savings

Oz-Blog...We're off to see the wizard

cristene wrote 1 month ago: These guys are just "howl at the moon" hot! The power of wolves So, where exactly did my w … more →

Tags: #IBMCRM, IBV, web2.0, Content, CRM, Customer_Advocacy, customer_experiece, Strategic_Service

Extract from the upcoming whitepaper: The Path Forward

cristene wrote 2 months ago: So, I received printed versions of the first of the five whitepapers in our 2009 CRM Leadership Stud … more →

Tags: IBV, IBM, CRM, #IBMCRM, Strategic_Service, Radical_Complexity_Reduction, The_Path_Forward, customer focused, leadership

Getting over it: the economy is no longer an excuse2 comments

cristene wrote 3 months ago: So, based on the 2009 IBM Institute for Business Value CRM Research, 80% of us are thinking we will … more →

Tags: Pew_Internet, web2.0, Marketing, IBV, IBM, CRM, Internet, Customer_Advocacy, augmented_reality

Don't Yield on Customer Trust - a new case-study and whitepaper1 comment

cristene wrote 3 months ago: Link to whitepaper Link to Wall Street Journal Article Hi all, after working on a number of things a … more →

Tags: Customer_Advocacy, Marketing, IBM, #IBMCRM, experience?, Healthcare, Customer_Focused_Enterprise, CFE

IBM's 2009 CRM Leadership Study: The Path Forward

cristene wrote 3 months ago: So, I have not been blogging much lately.  That is about to change.  I have been taking two months t … more →

Tags: Customer_Advocacy, IBV, IBM, CRM, #IBMCRM, Path_Forward, Customer_Management, Strategic_Service, Market_Making

Thought starters...for marketers3 comments

cristene wrote 6 months ago: While I was in Finland, for what seemed like an eternity based on the hours I was working and the fa … more →

Tags: Marketing, CX, Community, Data, Analytics, Collaboration, edison, Lincoln, Drucker

W is wow and wonderful and welcoming1 comment

cristene wrote 6 months ago: It’s a little depressing to me that I have really great status with a number of travel program … more →

Tags: Customer_Advocacy, CX, experience?, IBM, SP&G, Starwood, w_hotel, crowne_plaza, priority_club

Ah, the saga continues...the Loyalty Dis-effect2 comments

cristene wrote 8 months ago: So, remember when I said I doubled my business with Sephora in one fell swoop?  Well, unfortunately, … more →

Tags: Customer_Advocacy, Community, Retail, experience?, Advocacy, sephora, poor_service, facebook, Cosmetics

I break with thee, I break with thee, I break with thee …challenges in the land of loyalty2 comments

cristene wrote 9 months ago: “Oh, I’m sorry, that starts tomorrow,” said the teenaged clerk behind the checkout counter at Ulta.  … more →

Tags: Customer_Advocacy, web2.0, Retail, CX, IBV, ULTA, trader_joes, Bugün Ne Yaptım?, Barneys

Personal Contributions to Economic Stimulus – Shopping lessons in a single blog post

cristene wrote 10 months ago: This week has been interesting on every front.   The things I got engaged in were fascinating, per u … more →

Tags: Customer_Advocacy, Retail, IBV, Ideeli, zappos, Shop It To Me

10 examples of smarter customer focus3 comments

cristene wrote 10 months ago: People often ask me about who I think is doing interesting things with web 2.0 and what social tools … more →

Tags: Customer_Advocacy, web2.0, Community, Marketing, CRM, customer, experience?, customer_experiece, Retail

Mash-up: Augmented Reality Meets Big Dirty Noisy Disparate Data 3 comments

cristene wrote 10 months ago: So, Augmented Reality (AR) is a concept we throw around to describe a very diverse set of things.  W … more →

Tags: Rise_of_the_Device, augmented_reality, Marketing, experience?, Retail, Internet, real_life, Data, A&R


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