This was a presentation I originally prepared back in 2005, but is probably even more applicable in 2009 given the impact using a GIS tool can have on visualizing data quality – customer address… more →
Data Hygieneluke wrote 1 month ago: http://www.10thvirtue.com Hello everybody! For a few months I’ve been running a blog here to h … more →
gdschermer wrote 1 month ago: Campaign Tracking With all the effort put forth to execute the campaign, a key point of failure for … more →
mpschwartz wrote 1 month ago: Guest Blog | Ben Bradley A prospect recently asked us to review his sales and lead generation progra … more →
gdschermer wrote 2 months ago: You’ve got the data collected, the leads qualified and the message ready to send. It’s time to exec … more →
gdschermer wrote 2 months ago: The right message at the right time to the right customers. A major trade show has just wrapped up. … more →
gdschermer wrote 2 months ago: Quick wins on qualifying Sales Leads – How to make the sales team happy… The classic struggle betwee … more →
Shelly Blake wrote 3 months ago: I’m sure you’ve all heard it before: NCOA is a GOOD thing. It gives you valuable feedbac … more →
advdirectinc wrote 4 months ago: Take the ADI 5-step test to optimize postage savings One of the most common misperceptions for many … more →
Peter Benza wrote 8 months ago: As part of some ongoing research I have been conducting, here is a slide deck I came across from 200 … more →
marketinghighway wrote 8 months ago: You will hear alot about data cleansing. Data hygiene, Data preparation, Fix my data are all synonym … more →
Peter Benza wrote 8 months ago: This was a presentation I originally prepared back in 2005, but is probably even more applicable in … more →
Peter Benza wrote 8 months ago: This was a presentation I originally prepared back in 2005, but is probably even more applicable in … more →
Peter Benza wrote 8 months ago: There are several different types of data quality tools in the marketplace today to essentially do o … more →
Peter Benza wrote 8 months ago: Several consultants have asked me over the last 6-8 months why don’t they (their respective fi … more →
Peter Benza wrote 8 months ago: Here is the link to the most recent article on my Enterprise Data Quality blog: http://enterprisedat … more →
Adam Isler wrote 9 months ago: There’s a good article over on Information Management by Larry Dubov about “Master Data … more →
Peter Benza wrote 9 months ago: Premier-International is based in Chicago and has software and consulting services: What is Applaud? … more →
tewksbum wrote 9 months ago: MDM Overview Whether above, or below the line all marketers are under increased pressure to deliver … more →
Peter Benza wrote 9 months ago: If you want to take this challenge, go to: http://www.datamentors.com/Products-and-Services/Dirty-Da … more →