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Blogs about: Data Hygiene

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Self-Hosting

luke wrote 1 month ago: http://www.10thvirtue.com Hello everybody! For a few months I’ve been running a blog here to h … more →

Tags: Python, gogrid.com, wordpress. com, Cloud Computing, Cloud Hosting, hosting, Customization

Campaign Tracking - Managing and Analyzing the Results

gdschermer wrote 1 month ago: Campaign Tracking With all the effort put forth to execute the campaign, a key point of failure for … more →

Tags: Business Intelligence (BI), Campaign Management - Offline (MSP), Campaign Management - Online (ESP), Campaign ROMI, continuous improvement, Creative, demand generation, Direct, ecommerce

What is that thing in the CRM punchbowl?1 comment

mpschwartz wrote 1 month ago: Guest Blog | Ben Bradley A prospect recently asked us to review his sales and lead generation progra … more →

Tags: Sales & Marketing, CRM, Ben Bradley, Macon Raine

Improving Campaign Execution – Email Campaigns:

gdschermer wrote 2 months ago: You’ve got the data collected, the leads qualified and the message ready to send.  It’s time to exec … more →

Tags: Marketing Automation, eMail, Campaign Management - Online (ESP), Demand Generation, Direct, demand generation

Closing the Loop (part 3)

gdschermer wrote 2 months ago: The right message at the right time to the right customers. A major trade show has just wrapped up.  … more →

Tags: Data Management, Master Data Management (MDM), Closed Loop Marketing, Customer Intelligence, Data Management, intelligent marketing

Closing the Loop (part 2)

gdschermer wrote 2 months ago: Quick wins on qualifying Sales Leads – How to make the sales team happy… The classic struggle betwee … more →

Tags: Master Data Management (MDM), Data Management, Closed Loop Marketing, Data Management, Customer Intelligence

NCOA - Things to consider

Shelly Blake wrote 3 months ago: I’m sure you’ve all heard it before: NCOA is a GOOD thing. It gives you valuable feedbac … more →

Tags: NCOA

Optimize Postage Savings

advdirectinc wrote 4 months ago: Take the ADI 5-step test to optimize postage savings One of the most common misperceptions for many … more →

Tags: USPS Requirements, USPS, Postage, Savings, Tracking, Logistics, sortation, structural design

Keynote for MDM SUMMIT Fall 2008 in NYC

Peter Benza wrote 8 months ago: As part of some ongoing research I have been conducting, here is a slide deck I came across from 200 … more →

Tags: Data Management, data integration, Data Governance, Data Stewardship, 1, LinkedIn, CDI, MDM, CDI-MDM

Data Cleansing1 comment

marketinghighway wrote 8 months ago: You will hear alot about data cleansing. Data hygiene, Data preparation, Fix my data are all synonym … more →

Tags: data-cleansing, Data

Dots On A Map Provide Unique Insights Into Data Quality

Peter Benza wrote 8 months ago: This was a presentation I originally prepared back in 2005, but is probably even more applicable in … more →

Tags: Address Hygiene, data-cleansing, Data Governance, Data Management, Data Quality, LinkedIn, Address Quality, Data Profiling, GIS

Dots On A Map Improve Data Quality

Peter Benza wrote 8 months ago: This was a presentation I originally prepared back in 2005, but is probably even more applicable in … more →

Tags: Data Quality, Data Management, Data Profiling, Data Accuracy, Data Types, Data Standardization, Data Mining, Data integrity, Data Visualization

What Different Routines Do You Consider Important When “Data Profiling” In Order To Reveal The Quality Of Information In A Data Source?

Peter Benza wrote 8 months ago: There are several different types of data quality tools in the marketplace today to essentially do o … more →

Tags: Address Hygiene, Address Standardization, data-cleansing, Data Governance, Data Management, Data Quality, Data Quality Tools, LinkedIn

Address Quality Extends Beyond CASS and NCOA

Peter Benza wrote 8 months ago: Several consultants have asked me over the last 6-8 months why don’t they (their respective fi … more →

Tags: Address Hygiene, Address Standardization, data-cleansing, Data Quality Tools, LinkedIn, Address Quality, Data Quality

Enterprise Data Quality Blog

Peter Benza wrote 8 months ago: Here is the link to the most recent article on my Enterprise Data Quality blog: http://enterprisedat … more →

Tags: data-cleansing, Data Governance, Data Quality, Data Quality Tools, LinkedIn, CDI, Customer Data Integration, Master Data Management, MDM

MDM and Relationship Linking

Adam Isler wrote 9 months ago: There’s a good article over on Information Management by Larry Dubov about “Master Data … more →

Tags: Evidence of Intelligent Marketing, Data, Household, householding, Linking, Marketing, matching, MDM, relationship

Premier-International's EPACTL Tool (Applaud)

Peter Benza wrote 9 months ago: Premier-International is based in Chicago and has software and consulting services: What is Applaud? … more →

Tags: Address Hygiene, Address Standardization, data-cleansing, Data Governance, Data Management, Data Quality Tools, LinkedIn

Rankings - Master Data Management3 comments

tewksbum wrote 9 months ago: MDM Overview Whether above, or below the line all marketers are under increased pressure to deliver … more →

Tags: Datawarehousing, Articles, Master Data Management (MDM)

Free Dirty Data Challenge At DataMentors

Peter Benza wrote 9 months ago: If you want to take this challenge, go to: http://www.datamentors.com/Products-and-Services/Dirty-Da … more →

Tags: Address Hygiene, Address Standardization, data-cleansing, Data Governance, Data Management, Data Quality Tools, LinkedIn


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